Job details
- Salary £36,500 per annum
- Role Marketing
- Hours Full Time
- Location Lowestoft, Suffolk
- Job Reference 5126
Job summary
About the role
We are looking for a Group Design & Brand Manager. This is a senior, strategic leadership role. If you are an ambitious creative—perhaps currently operating in a fast-paced agency environment—who is ready to transition in-house and act as the absolute commercial guardian of a premium corporate identity, we want you to lead our visual evolution. The Challenge & The Opportunity: Reporting directly to the Head of Marketing, you will own the overarching visual identity across our entire group: Kingsley Healthcare (40+ residential homes), Kingsley Homecare, and Kingsley Philanthropy.- Total Brand Ownership: You won't wait for instructions. You will proactively audit our output, architect a top-tier corporate document strategy, and elevate our brand identity to the next level.
- Premium Visual Storytelling: You will act as the creative powerhouse for our wider marketing team. You will produce, shoot, and edit high-end promotional video, design high-converting advertising campaigns, and supply our Social Media team with highly optimised assets. (Note: You create the magic; our social team handles the publishing and analytics).
- Commercial Print & Production: You will take total ownership of our physical marketing collateral. You will ruthlessly negotiate with external print suppliers and media buyers to drive maximum ROI and efficiency across the group.
- Global Leadership: You will manage, mentor, and optimise the workflow of our fully offshore design production team (comprising a Senior Graphic Designer and a Graphic Designer based entirely in our Sri Lankan operational hub). One of your first strategic tasks will be helping to recruit and onboard a new designer to complete your offshore engine!
Reports to: Head of Marketing
Key duties and responsibilities Who You Are:- The In-House Transitioner: You have the rigorous multi-account discipline of an agency professional, but you are ready to dedicate your talents to a single, rapidly growing, purpose-driven business.
- A Remote Leader: You possess the communication skills and workflow mastery required to lead a transnational, offshore execution team. You know how to write an airtight design brief.
- The Complete Creative: You have expert-level mastery of Adobe Creative Suite (InDesign, Illustrator, Photoshop) alongside extensive video editing and motion graphics capability (Premiere Pro, After Effects).
- A Commercial Leader: You understand that beautiful design is useless if it doesn't drive commercial goals (occupancy, recruitment, brand equity) or save the business money (supplier negotiation).
- An Empathetic Communicator: You possess the emotional intelligence to visually market highly sensitive adult social care and dementia services with profound dignity and regulatory (CQC) compliance.
What will you gain?
The Kingsley Package:- £36,500.00 Base Salary
- 10% Performance-Related Pay (PRP) Bonus tied directly to your commercial and delivery results.
- Hybrid Working: 3 days working remotely with total autonomy; 2 days a week collaborating in our vibrant Lowestoft Head Office.
- We are a proud Real Living Wage employer, hold a sector-leading 4.7/5 rating on Glassdoor, and were officially ranked Number 1 in the UK for work wellbeing in Indeed's Better Work Awards.