Care home videos: One day of filming – 11 different uses

Last Updated: 10 Jan 2023 @ 00:00 AM

Creating professional videos are such a powerful way to showcase your care home brand and its offering.

They will increase engagement metrics on your website and improve keyword rankings.

And they are just so flexible, too.

Whenever we talk new clients through the process, they are always amazed at just how many videos, and business value, can be created from the footage captured in just one day of filming.

*For the full blog please visit our website*: https://carehome360.co.uk/video/care-home-videos-11-different-uses/

1. Welcome video

One of the cornerstone videos you should consider creating should be one that provides a clear and comprehensive overview of what you offer.

An impactful welcome video that communicates your brand values, unique care expertise and the features and benefits of your care home are a really powerful sales and marketing tool.

They’re very useful for care seekers who are in the awareness stage and are experiencing your brand for the first time.

They are also helpful for care seekers who might have encountered your website before and are in the consideration phase of their decision making journey.

And they can be used on multiple platforms, including on your homepage, care home directory sites, embedded in 360 virtual tours and edited down for inclusion on landing pages and social media posts.

We have so many tips to give, so please head over to our website to see the full article: https://carehome360.co.uk/video/care-home-videos-11-different-uses/ You will find many more regularly updated blogs here too to help market your care home.