Ash Croft House

10/12 Elson Road, Formby, Liverpool L37 2EG
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9.7 36 Reviews
  • Ash Croft House, Liverpool
Ash Croft is a home in the true sense of the word; warm, comfortable and welcoming. Situated in the heart of Formby the home is tastefully decorated, boasting many original features to help keep the period theme of the property. The bedrooms are a reflection of the people who stay in them and you could be forgiven for thinking you were visiting their bedrooms in their own home. The communal areas of the home allow residents to relax with others and join in various activities where dedicated staff are on hand to assist with the individual resident’s needs.

Professionals believe that everyone has their own story to tell and therefore make it their business to get to know about the people they care for by spending time getting to know each individual, what interests them and talk about the things they have achieved in their lives, the good old days!
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Care Provided

Primary Care Categories

  • Older Person Care
  • Physical Disability
  • Visual / Hearing Impairment

Length of Stay

  • Permanent Care
  • Respite Care

Care Types Provided

  • Nursing Care
  • For a maximum of 29 Service Users

Other Care Provided

  • Parkinson's Disease
  • Stroke
  • Palliative / End of Life Care
  • COPD/Pulmonary Disease
  • Convalescent Care
  • Acquired Brain Injury (ABI)

Facilities

  • Own Furniture if required
  • Pet Friendly (or by arrangement)
  • Smoking not permitted
  • Close to Local shops
  • Near Public Transport
  • Lift
  • Wheelchair Access
  • Gardens
  • Television point in own room
  • Residents Internet Access

Funding & Fees

Additionally we offer self-funded elderly/palliative care

Funding Types Accepted

  • Self Funding (Private)
  • Local Authority with Top Up
  • Local Authority
  • NHS Continuing Healthcare (CHC)

Good to Know

Person in charge

  • Selena Welch (Manager)

Local Authority / Social Services

Admission Criteria

  • Ages 55+

Care Home Design/Build

  • Purpose Built: No
  • Last Refurbishment: 2024
  • Number of floors: 2

Room Information

  • Single Rooms (29)
  • Couples/Companion Rooms (0)

Ash Croft House Reviews (36)

9.7

Ash Croft House has a Review Score of 9.7 (9.664) out of 10, based on 13 reviews in the last 2 years.
Over all time Ash Croft House has 36 reviews.

Overall Experience
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Date Published
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Reviewer Connection to Ash Croft House
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Total of 36, showing 1-20
Review from Carole T (Daughter of Resident) published on 16 May 2025 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
Dads now 12 months as a resident. He considers this his home. The staff are gold standard + our family class them as friends. I listen to them talking + helping other residents when no-one is in the rooms with them. Always its respect + caring. I am confident they treat everyone the same.
Obviously
they look like they have a lot to do + I would love to see more staff to help them.
It may not be the most luxerious surroundings but we do not want any more for Dad. He is cared for + loved by all.
Reply from Louise Livesey, Group Support Manager at Ash Croft House

Thank you for taking the time to review your experience at our Winscombe Hall Care Centre, we really appreciate your comments and kind words. We actively encourage feedback and always endeavour to act upon any suggestions that are made to ensure we continue to offer the best care and support for our residents and their families. (Name: Louise Livesey Email: louise.livesey@cedarscaregroup.co.uk Position: Group Support Manager)

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Review from John C (Son of Resident) published on 6 May 2025 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
Everyone I meet is pleasant and first class at there job. I would recommend Ash Croft House and all of the staff to all people who wish to know. Thanks.
Reply from Louise Livesey, Group Support Manager at Ash Croft House

Thank you for taking the time to review your experience at our Winscombe Hall Care Centre, we really appreciate your comments and kind words. We actively encourage feedback and always endeavour to act upon any suggestions that are made to ensure we continue to offer the best care and support for our residents and their families.

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Review from Helen B (Daughter of Resident) published on 14 January 2025 Submitted via Website • Report
Overall Experience 5.0 out of 5
Mum was sent to Ash Croft House from Aintree Hospital.
The care Mum received was phenomenal. Nothing was too much trouble. Everybody was caring and gave the absolute best care possible.
Mum was poorly throughout the 6 months she was at Ash Croft House. Whenever I left Mum I felt she was in safe
hands and it certainly alleviated the stress I was under, Mum passed away just before Christmas, but in the 6 months she spent there she was treated with respect and love.
Reply from Louise Livesey, Group Support Manager at Ash Croft House

Thank you for taking the time to review your experience of our Ash Croft House Nursing Home. We really appreciate your kind words and observations and will ensure that they are passed on to our team at the home. We actively encourage feedback and always endeavour to act upon any suggestions that are made to ensure we continue to offer the best care and support for our residents and their families.

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Review from Martin O (Son of Resident) published on 11 November 2024 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
Very impressed with the care given to my mother from all members of staff. They all treat her with kindness and nothing is too much trouble. The care home is clean and well-kept. One further item of note is that there are very rarely any unpleasant smells which is unusual in my experience of care homes.
Overall
- Excellent!
Reply from Louise Livesey, Group Support Manager at Ash Croft House

Thank you for taking the time to review your experience of our Ash Croft House Nursing Home. We really appreciate your kind words and observations and will ensure that they are passed on to our team at the home. We actively encourage feedback and always endeavour to act upon any suggestions that are made to ensure we continue to offer the best care and support for our residents and their families.

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Review from Chris W (Daughter of Resident) published on 17 May 2024 Submitted via Website • Report
Overall Experience 5.0 out of 5
As a family, we were distraught when Dad had to go into care. We needn't have worried. For the past 9 months, my Dad has been treated with the utmost respect, care and compassion by every single member of staff at Ash Croft care home. Nothing was too much trouble for them and they all became like extended
family, they all got to know Dad's funny little ways.
The staff are friendly and very professional and words can't thank them enough. You all made a very difficult time easier for us knowing that Dad was well cared for.
Reply from Louise Livesey, Group Support Manager at Ash Croft House

Thank you for taking the time to review your experience of our Ash Croft House Nursing Home. We really appreciate your kind words and observations and will ensure that they are passed on to our team at the home. We actively encourage feedback and always endeavour to act upon any suggestions that are made to ensure we continue to offer the best care and support for our residents and their families.

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Review from Mark H (Nephew of Resident) published on 23 April 2024 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
Caring staff. Always available to discuss issues.
They personalise their approach and care to the individual resident. Maintain humour and yet sensitive to relatives' concerns and worries.
Pragmatic and practical. Work with resident, relatives and any specialist medical staff to ensure most appropriate
care.
Reply from Louise Livesey, Group Support Manager at Ash Croft House

Thank you for taking the time to review your experience of our Ash Croft House Nursing Home. We really appreciate your kind words and observations and will ensure that they are passed on to our team in the home. We actively encourage feedback and always endeavour to act upon any suggestions that are made to ensure we continue to offer the best care and support for our residents and their families.

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Review from Jane S (Daughter of Resident) published on 22 April 2024 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
Although only a resident for 4 weeks Mum was well looked after during her stay. She passed away very peacefully on 5/3/2024. She was made very comfortable and treated with dignity. The staff were very kind and caring to Mum, me and other family members who visited.
Reply from Louise Livesey, Group Support Manager at Ash Croft House

Thank you for taking the time to review your experience of our Ash Croft House Nursing Home. We really appreciate your kind words and observations and will ensure that they are passed on to our team in the home. We actively encourage feedback and always endeavour to act upon any suggestions that are made to ensure we continue to offer the best care and support for our residents and their families.

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Review from J M (Daughter of Resident) published on 5 April 2024 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
The care Dad receives is excellent.
Meals are delicious and plentiful.
Staff have become like an extended family and we are grateful for their professionalism and kindness.
Reply from Louise Livesey, Group Support Manager at Ash Croft House

Thank you for taking the time to review your experience of our Ash Croft House Nursing Home. We really appreciate your kind words and observations and will ensure that they are passed on to our team in the home. We actively encourage feedback and always endeavour to act upon any suggestions that are made to ensure we continue to offer the best care and support for our residents and their families.

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Review from Anne M (Niece of Resident) published on 26 March 2024 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
Dedicated, professional and caring staff - excellent manager and admin, nurses, carers, kitchen staff and maintenance - all highly motivated. A big thank you to them all for looking after my auntie so well, for almost three years. I have never needed to complain or raise a concern, and as a registered
nurse myself, I am reassured that my auntie is safe in their care.
Reply from Louise Livesey, Group Support Manager at Ash Croft House

Thank you for taking the time to review your experience of our Ash Croft House Nursing Home. We really appreciate your kind words and observations and will ensure that they are passed on to our team in the home. We actively encourage feedback and always endeavour to act upon any suggestions that are made to ensure we continue to offer the best care and support for our residents and their families.

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Review from L D (Daughter of Resident) published on 21 March 2024 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
From the moment my family arrived at Ash Croft we have been treated like part of a very compassionate, caring and loving family.
I trust them, and they care for my father so well. He is happy, immaculate, and loved.
Genuinely "loved," respected and cared for as if he was their precious family. I will
never forget their kindness. The nurses are experienced, a shoulder to cry on, compassionate. God's angels, invisible heroes.
Reply from Louise Livesey, Group Support Manager at Ash Croft House

Thank you for taking the time to review your experience of our Ash Croft House Nursing Home. We really appreciate your kind words and observations and will ensure that they are passed on to our team in the home. We actively encourage feedback and always endeavour to act upon any suggestions that are made to ensure we continue to offer the best care and support for our residents and their families.

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Review from Diane B (Daughter of Resident) published on 28 February 2024 Submitted via Postal Card • Report
Overall Experience 4.0 out of 5
Ash Croft is a friendly, clean bursing home. It is very well run and all the staff are compassionate and friendly.
The only negative I found was that there is no activity coordinator otherwise everything I experienced there whilst visiting was good.
Reply from Louise Livesey, Group Support Manager at Ash Croft House

Thank you for taking the time to review your experience of our Ash Croft House Nursing Home. We really appreciate your kind words and observations and will ensure that they are passed on to our team in the home. We actively encourage feedback and always endeavour to act upon any suggestions that are made to ensure we continue to offer the best care and support for our residents and their families.

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Review from D H (Daughter of Resident) published on 23 January 2024 Submitted via Postal Card • Report
Overall Experience 4.0 out of 5
My mum was well looked after during her stay at Ash Croft House. The staff were extremely kind and caring to my mum and the family during her last few days. She passed away peacefully at the home on the 2nd of January 2024. She was treated with dignity and made very comfortable at the end.
Reply from Louise Livesey, Group Support Manager at Ash Croft House

Thank you for taking the time to review your experience of our Ash Croft House Nursing Home. We really appreciate your kind words and observations and will ensure that they are passed on to our team in the home. We actively encourage feedback and always endeavour to act upon any suggestions that are made to ensure we continue to offer the best care and support for our residents and their families.

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Review from Gina H (Daughter of Resident) published on 11 October 2023 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
My mum has been a resident of Ash Croft House since March 2020. She was transferred from a care home, being very poorly with pressure sores and genuinely poor health. From the minute she arrived at Ash Croft House, her health improved and within month's she had no sores. My mum tells me she is very
happy and all the staff show her such kindness, which for me is wonderful to hear. I am very pleased with the care my mum receives.
Reply from Louise Livesey, Group Support Manager at Ash Croft House

Thank you for taking the time to review your experience of our Ash Croft House Nursing Home. We really appreciate your kind words and observations and will ensure that they are passed on to our team at the home. We actively encourage feedback and always endeavour to act upon any suggestions that are made to ensure we continue to offer the best care and support for our residents and their families.

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Review from Jeff W (Son of Resident) published on 17 May 2023 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
Excellent care from the staff, friendly and always keep my father comfortable and happy.
Reply from Louise Livesey, Group Support Manager at Ash Croft House

Thank you for taking the time to review your experience of our Ash Croft House Nursing Home. We really appreciate your kind words and observations and will ensure that they are passed on to our team in the home. We actively encourage feedback and always endeavour to act upon any suggestions that are made to ensure we continue to offer the best care and support for our residents and their families.

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Review from Geoff S (Brother of Resident) published on 24 March 2023 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
My sister was very happy at Ash Croft House and chose to stay there rather than go into hospital at her "end of life". She particularly likes the friendliness and professionalism of all the staff, and she liked the variety and quality of the meals. She was 24/7 bedbound so was not able to comment on
the activities and communal areas.
Reply from Louise Livesey, Group Support Manager at Ash Croft House

Thank you for taking the time to review your experience at our Ash Croft House Nursing Home. We really appreciate your kind words and observations and will ensure that they are passed on to our team at the home. We actively encourage feedback and always endeavour to act upon any suggestions that are made to ensure we continue to offer the best care and support for our residents and their families.

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Review from Collette P (Daughter of Resident) published on 21 March 2023 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
I have found the staff and managers very helpful and understanding. The home is easy to get to. Dad has settled in really well and has called it his "new home".
We have peace of mind with Dad being here.
Reply from Louise Livesey, Group Support Manager at Ash Croft House

Thank you for taking the time to review your experience of our Ash Croft House Nursing Home. We really appreciate your kind words and observations and will ensure that they are passed on to our team in the home. We actively encourage feedback and always endeavour to act upon any suggestions that are made to ensure we continue to offer the best care and support for our residents and their families.

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Review from Gill S (Daughter of Resident) published on 16 January 2023 Submitted via Website • Report
Overall Experience 5.0 out of 5
The care my mum has received has been outstanding. She was moved into the home from hospital with weeks to live and has been at Ash Croft for over 12 months now. The whole team is keen to make sure mum and the family are looked after while she settled in, and have arranged for my dad to visit mum regularly
as he lives in a different setting. Mum's nurse was keen to make sure her preferences were understood and made sure these formed the structure around how she is cared for. Mum is settled, comfortable and well cared for, even when she isn't keen on eating the main meal, she is offered something she'd fancy to encourage her to eat. We can't thank the team enough.
Reply from Louise Livesey, Group Support Manager at Ash Croft House

Thank you for taking the time to review your experience of our Ash Croft House Nursing Home. We really appreciate your kind words and observations and will ensure that they are passed on to our team in the home. We actively encourage feedback and always endeavour to act upon any suggestions that are made to ensure we continue to offer the best care and support for our residents and their families.

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Review from Carmel M (Daughter of Resident) published on 29 April 2021 Submitted via Website • Report
Overall Experience 5.0 out of 5
The nursing and care team in Ash Croft are exceptional and I say this as a retired nurse who can be very fussy and has much experience in nursing and care homes, both from the relatives' perspective and also from a management perspective. The team are stable, professional, and above all loving and caring
to the residents and supportive of the family. The premises may look a little tired in places but don't let that put you off. The important things are all there. I will never forget the staff, they got to know mum so well and genuinely care about her as an individual. They also supported us as a family, which is not always the case in some homes. When mum's final illness came they were so attentive to our needs as well as hers. I am so glad that this was the team around her at the end and I will always be grateful to them.
Reply from Sian Kennell, Office Manager / PA to Directors at Ash Croft House

Thank you for taking the time to review your experience of our Ash Croft House Nursing Home. We really appreciate your kind words and observations and will ensure that they are passed on to our team in the home. Our home was very privileged to have been able to look after your Mum and offer support where we were able to. We actively encourage feedback and always endeavour to act upon any suggestions that are made to ensure we continue to offer the best care and support for our residents and their families.

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Review from G M (Daughter of Resident) published on 30 March 2021 Submitted via Postal Card • Report
Overall Experience 4.0 out of 5
Ash Croft cared for my dad for nearly nine months. I did not worry about the level of care he received. The staff obviously and genuinely care for Dad and supported me, often on a daily basis, throughout the difficulties of Covid. I am a registered health professional myself, therefore, played an active
role in all of Dad's care, and staff were always receptive to my preferences in relation to Dad's best interests. I can not fault the care from the staff at Ash Croft and wouldn't hesitate to recommend this nursing home. Dad did not use the facilities, food and drink or activities.
Reply from Sian Kennell, Office Manager/PA to Directors at Ash Croft House

Thank you for taking the time to review your experience of our Ash Croft House Nursing Home. We really appreciate your kind words and observations, particularly taking into account the unprecedented circumstances we found ourselves in due to the covid-19 pandemic. We will ensure that your comments are passed on to our team in the home.
We actively encourage feedback and always endeavour to act upon any suggestions that are made to ensure we continue to offer the best care and support for our residents and their families.

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  • Treated with Dignity
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Review from Liz M (Daughter of Resident) published on 20 January 2021 Submitted via Website • Report
Overall Experience 5.0 out of 5
The team at Ash Croft House are exceptional. They gave our dad fun, love and laughter, as well as highly professional care and kindness during the last 18 months of his life. He quickly came to see it as his home and so did we.
Seeing the high standard of care and fun he was having each day, enabled
us to enjoy our last months with him and this has been a great comfort to us. We will never be able to thank the whole team enough.
Reply from Sian Kennell, Office Manager / PA to Directors at Ash Croft House

Thank you for taking the time to review your experience of our Ash Croft House Nursing Home. We really appreciate your kind, supportive comments and observations and will ensure that they are passed on to our team in the home.
We actively encourage feedback and always endeavour to act upon any suggestions that are made to ensure we continue to offer the best care and support for our residents and their families.

  • Facilities
  • Care / Support
  • Cleanliness
  • Treated with Dignity
  • Food & Drink
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Current Review Score: 9.7 (9.664)

Overview of Review Score

The Review Score of 9.7 (9.664) out of 10 for Ash Croft House is based on a) the Average Rating and b) the number of positive Reviews.

  1. The Average Rating is 4.7 out of 5 from 13 Reviews in the last 24 months.
  2. The score for the number of positive Reviews is 5.0 out of 5 from 13 positive Reviews in the last 24 months.

Detailed Breakdown of Review Score

The maximum Review Score for a Care Home is 10, which is made up from the Average Rating of Reviews (maximum of 5 points) and the Number of Reviews (maximum of 5 points) in the last 24 months:

  1. 5 Points are available for the Average Rating from all Reviews in the last 24 months. The Average Rating of 4.664 for Ash Croft House is calculated as follows: ( (109 Excellents x 5) + (36 Goods x 4) + (6 Satisfactorys x 3) + (1 Poors x 2) ) ÷ 152 Ratings = 4.664
  2. 5 Points are available for the number of Positive Reviews in the last 24 months. A Positive Review is defined as any Review with an 'Overall Experience' of '4' or '5' (out of a max rating '5'). The 5 Points relating to the number of positive Reviews for Ash Croft House is based on 13 positive Reviews in the last 24 months and is calculated as per below:

    The 5 points available are broken down as follows:

    1. 4 points are available for the first 10 Positive Reviews in the last 24 months; 3 points for the first Positive Review, and then 0.125 Points for each of the next four Positive Reviews and then 0.1 Points for the next five Positive Reviews. (1st = 3.000, 2nd = 0.125, 3rd = 0.125, 4th = 0.125, 5th = 0.125, 6th = 0.100, 7th = 0.100, 8th = 0.100, 9th = 0.100, 10th = 0.100) 3 + 0.125 + 0.125 + 0.125 + 0.125 + 0.1 + 0.1 + 0.1 + 0.1 + 0.1 = 4
    2. 1 point is available for the number of Positive Reviews reaching 20% of the registered maximum number of service users in the last 24 months. If this number is partially reached, then that proportion of 1 point is given. eg a Care Home registered for a maximum of 50 service users has to reach 10 Positive Reviews to receive 1 point, if it has 7 reviews it will receive 0.7 points. 20% of the 29 registered maximum number of service users is 5.8, which has been reached with 13 Positive reviews. Points = 1
  3. When a Review is submitted by someone who has previously submitted a Review, only the latest Review will count towards the Review Score.
  4. If a Care Home does not have a review in the last 24 months, then it will not have a Review Score.

Regulatory Rating

Care Quality Commission (CQC) Rating

Date: 11 Jun 2019

Overall Good

  • Caring Good
  • Effective Good
  • Responsive Good
  • Safe Good
  • Well-led Good
Care Quality Commission is responsible for the registration and inspection of social care services in England. View Latest Report

Bed Vacancies

Please contact us for latest vacancies.

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Awards / Recognitions (0)

Meet the Team (1)

Selena

Selena

Job Title: Home Manager Joined: 2017

A Registered Adult Nurse, Selena is also a qualified Mentor for Student Nurses. Before joining Cedars Care Group, Selena held the position of Clinical Service Manager at a BUPA care home with 120 beds for five years. As the Home Manager at Ash Croft House, she is dedicated to ensuring her team deliver the best care for residents in a boutique hotel style setting.


A mother of three boys, Selena lives locally and is very close to her immediate family –her mother and sisters. The importance of preserving close family ties is something that Selena is passionate about, and hopes that this reflects in her home, her team and the residents in their care at Ash Croft

Frequently Asked Questions about Ash Croft House

What types of Care is Ash Croft House registered for?

Older Person Care, Physical Disability & Visual / Hearing Impairment are the registered (by the Care Quality Commission) categories of Care.

How many Rooms does Ash Croft House have?

There are 29 Single Rooms.

What are the Facilities & Services at Ash Croft House?

Own Furniture if required, Pet Friendly (or by arrangement), Smoking not permitted, Close to Local shops, Near Public Transport, Lift, Wheelchair Access, Gardens, Television point in own room & Residents Internet Access are some of the Facilities & Services.

How far is Ash Croft House to the centre of Liverpool?

10.5 mile(s) as the crow flies, distance by road may be significantly further.

Information on this page is displayed without responsibility for its accuracy on the part of carehome.co.uk. Please contact Ash Croft House to verify any information. View our terms and conditions. Ash Croft House has an Enhanced Service - more info.