






Dynnargh! A warm Cornish welcome to Penrose Croft, a new, purpose-built care home in Helston, Cornwall.
Penrose Croft, which opened in August 2026, provides high-quality residential, dementia, and respite care for up to 66 residents, blending premium living with tailored support for those who seek independence and comfort. Nestled on the edge of Helston and within easy reach of the wider Lizard Peninsula and the coastal town of Porthleven, Penrose...
Care Provided by Penrose Croft
Primary Care Categories
- Older Person Care
- Dementia
- Visual / Hearing Impairment
Length of Stay
- Permanent Care
- Respite Care
Care Types Provided
- Residential Care
- Dementia Residential Care
- For a maximum of 66 Service Users
Dementia Care TypesMild Dementia
Someone living with our definition of "mild dementia" might experience some or all of the following:
- Memory problems such as misplacing items and not be able to recall recent events (however, in some forms of dementia a person's memory may be unchanged)
- Difficulties thinking through problems and planning, making decisions
- Language and communication issues such as finding it difficult to recall the appropriate word in a conversation or following a conversation
- Poor orientation, getting lost in areas previously familiar to them
- Difficulty judging distances (more falls than usual)
- Changes in their normal mood including anxiety and depression
- In certain types of dementia, personality and behaviour changes may be present alongside or instead of issues with memory or concentration.
Moderate Dementia
Someone living with our definition of "moderate dementia" might experience some or all of the following:
- Worsened memory problems. Not always recognising own family members and friends. Repeating the same questions over and over again
- Worsened language and communication issues, forgetting what they are saying mid-sentence. Not being able to understand what someone else is saying
- More frequent confusion, e.g. about the time of day or where they are, including their own home
- Apathy, depression and anxiety
- Believing things that aren't true (paranoia)
- Frequent hallucinations
- Lack of emotional control, quick to anger, fearfulness, sadness
- Loss of inhibition
- Difficulties sleeping or waking during the night and behaving as though it is daytime - loss of circadian rhythm.
Advanced Dementia
Someone living with our definition of "severe dementia" might experience some or all of the following:
- Severe memory problems. Not recognising family members and friends. Not being able to recall their own name
- Severe language and communication issues, not being able to understand what someone else is saying
- Severe confusion, e.g. about the time of day or where they are, including their own home
- Apathy, depression and anxiety
- Believing things that aren't true (paranoia)
- Frequent hallucinations
- Lack of emotional control, quick to anger, fearfulness, sadness
- Loss of inhibition
- Difficulties sleeping or waking during the night and behaving as though it is daytime - loss of circadian rhythm.
Verbally or physically aggressive behaviour
If your loved one displays this type of behaviour you may need a care home that has specially trained staff. Verbal/physical aggression is often defined:
- Consistent shouting and screaming
- Verbal abuse
- Physical abuse
How we define Dementia Care Types
Mild Dementia
Someone living with our definition of "mild dementia" might experience some or all of the following:
- Memory problems such as misplacing items and not be able to recall recent events (however, in some forms of dementia a person's memory may be unchanged)
- Difficulties thinking through problems and planning, making decisions
- Language and communication issues such as finding it difficult to recall the appropriate word in a conversation or following a conversation
- Poor orientation, getting lost in areas previously familiar to them
- Difficulty judging distances (more falls than usual)
- Changes in their normal mood including anxiety and depression
- In certain types of dementia, personality and behaviour changes may be present alongside or instead of issues with memory or concentration.
Moderate Dementia
Someone living with our definition of "moderate dementia" might experience some or all of the following:
- Worsened memory problems. Not always recognising own family members and friends. Repeating the same questions over and over again
- Worsened language and communication issues, forgetting what they are saying mid-sentence. Not being able to understand what someone else is saying
- More frequent confusion, e.g. about the time of day or where they are, including their own home
- Apathy, depression and anxiety
- Believing things that aren't true (paranoia)
- Frequent hallucinations
- Lack of emotional control, quick to anger, fearfulness, sadness
- Loss of inhibition
- Difficulties sleeping or waking during the night and behaving as though it is daytime - loss of circadian rhythm.
Advanced Dementia
Someone living with our definition of "severe dementia" might experience some or all of the following:
- Severe memory problems. Not recognising family members and friends. Not being able to recall their own name
- Severe language and communication issues, not being able to understand what someone else is saying
- Severe confusion, e.g. about the time of day or where they are, including their own home
- Apathy, depression and anxiety
- Believing things that aren't true (paranoia)
- Frequent hallucinations
- Lack of emotional control, quick to anger, fearfulness, sadness
- Loss of inhibition
- Difficulties sleeping or waking during the night and behaving as though it is daytime - loss of circadian rhythm.
Verbally or physically aggressive behaviour
If your loved one displays this type of behaviour you may need a care home that has specially trained staff. Verbal/physical aggression is often defined:
- Consistent shouting and screaming
- Verbal abuse
- Physical abuse
How we define Dementia Care Types
- Mild Dementia
- Moderate Dementia
Other Care Provided
- Parkinson's Disease
- Stroke
- Palliative / End of Life Care
- COPD/Pulmonary Disease
- Convalescent Care
Facilities
- Own Furniture if required
- Smoking not permitted
- Close to Local shops
- Near Public Transport
- Minibus or other transport
- Lift
- Wheelchair Access
- Gardens
- Bar/Café
- Residents Kitchenette
- Phone Point in own room
- Television point in own room
- Residents Internet Access
Funding & Fees
Weekly Charges per Person
Classic Room: £1,625
Suites: £1,795
At Crystal Care Collection, Everything is Included – One Simple Fee
Choosing a care home is a big decision, and we believe it should be as stress-free as possible. That’s why at Crystal Care, we offer one inclusive fee.
Here’s what’s included:
Tailored Care – Personalised support that adapts to changing needs, ensuring comfort and security at all times.
A Place to Call Home – Spacious, beautifully designed en-suite rooms for privacy and relaxation.
Delicious, Chef-Prepared Meals – Nutritious and varied menus, catering to all dietary needs and personal preferences.
Vibrant Lifestyle & Activities – A packed calendar of events and entertainment, led by our dedicated lifestyle team.
Well-being Services – Regular visits from professional hairdressers and chiropodists to keep residents feeling their best.
Our all-inclusive approach gives peace of mind to residents and their families, allowing them to focus on what truly matters - quality time together
The price(s) shown are provided by the care home. Contact Penrose Croft for full pricing details and T&Cs.
Contact Penrose Croft to confirm what's included and get a personalised quote:
Funding Types Accepted
- Self-Funding (Private)
- Local Authority with Top-up
- Local Authority
- NHS Continuing Healthcare (CHC)
Good to Know
Group / Owner
- Crystal Care Collection
- Private Owned
Person in charge
- Annmarie Thomas (General Manager)
Local Authority / Social Services
Admission Information
- Mixed (no single-gender units)
- Ages 60+
Care Home Design/Build
- Purpose Built: Yes
- Year Purpose Built: 2026
- Number of floors: 2
Room Information
- Single Rooms (66)
Bed Vacancies
Please contact us for latest vacancies.
News (2) & Events (0)
- 21 May 2026
Penrose Croft, a new care home in Helston to be operated by Crystal Care Collection, is set to open this summer and has been thoughtfully designed with high quality care...
- 21 May 2026
Crystal Care Collection has announced the operation of an upcoming care home, Penrose Croft, a purpose built home in Helston which will provide high quality residential and dementia care for...
There are no upcoming events for Penrose Croft.
Awards / Recognitions (0)
There are currently no awards/recognitions posted yet for Penrose Croft.
Accreditations
There are no accreditations posted yet for Penrose Croft.
Meet the Team (3)

Annmarie was born and raised in West Cornwall and has been passionate about care from a very young age. Inspired by her mother, a care assistant, she spent time in care homes as a child and knew from the age of six that she wanted to help others.
She began her career in care at 16 and later studied Social Work at the University of Central Lancashire, graduating with a BA (Hons) in Welfare Studies. Annemarie has built extensive experience across domiciliary, nursing, and residential care, becoming a CQC Registered Manager at just 27. She also holds a Level 5 Diploma in Health and Social Care Management.
Throughout her career, Annmarie has led both nursing and residential homes, often supporting services to improve and achieve high standards of care. She now focuses on residential care, where her energetic and compassionate approach makes a meaningful difference every day.
Annmarie is deeply committed to person-centred care for both residents and their families. Having experienced care from both a professional and personal perspective, she understands how important it is to create an environment where people feel safe, valued, and truly at home. She is passionate about helping people live fulfilling lives, full of purpose, dignity, and joy.
Known for her positive energy, Annmarie takes pride in making people smile and empowering others to live life to the fullest. She believes that everyone deserves respect, individuality, and the highest quality of life, regardless of age or circumstance.
Outside of work, Annmarie enjoys musical theatre, live music, and reading, and loves spending time at the beach—firmly believing Cornwall’s coastline is second to none. She lives with her partner, his daughter, and her much-loved cat, Lola.

Deborah grew up in Porthleven, Cornwall, and brings a wealth of experience and a personable approach to her role as Customer Relationship Manager at Penrose Croft. With a background in operations, sales, events, and accommodation management, she has developed a strong understanding of delivering exceptional customer experiences.
Having successfully run her own businesses, Deborah understands the importance of trust, reputation, and building meaningful relationships. She is passionate about supporting families through their care journey—taking the time to listen, understand individual needs, and guide them with empathy and clarity to find the right solution.
Deborah prides herself on creating a warm, welcoming first impression and ensuring every enquiry is handled with care, professionalism, and a personal touch. Her friendly and approachable nature helps families feel at ease, supported, and confident in their decisions.
A proud mother to her two adult children, Deborah describes them as her greatest achievement. She also shares her home with Hugo, her much-loved black Labrador. Outside of work, she enjoys walking, spending time at the beach, and taking part in water sports—making the most of Cornwall’s beautiful coastline.

Laura joins Penrose Croft as Home Administrator, bringing over 20 years of experience in financial services and a strong commitment to supporting people with care, empathy and professionalism.
Having lived and worked in Cornwall for many years, Laura has a genuine appreciation for the local community and understands the importance of delivering compassionate, high-quality care. Throughout her career, she has developed extensive experience in operational management, resource planning and supporting vulnerable customers, always taking a patient, understanding and approachable approach.
Laura recognises that navigating complex systems can often feel overwhelming and is passionate about making every interaction as clear, welcoming and reassuring as possible. She has a particular affinity for working with older people and is dedicated to ensuring every resident and their family feels respected, valued and well supported from the moment they arrive at Penrose Croft.
Her management and organisational expertise helps ensure the home runs smoothly behind the scenes, allowing the team to focus on delivering exceptional care and creating a warm, welcoming environment for residents.
Outside of work, Laura enjoys giving back to her local community through volunteering, including her involvement with the local cricket club, and is passionate about supporting charitable initiatives across Cornwall.
Laura is delighted to be part of the Penrose Croft family and looks forward to getting to know residents, relatives and colleagues while helping to create a positive and enriching experience for everyone.
Frequently Asked Questions about Penrose Croft
What types of Care is Penrose Croft registered for?
Older Person Care, Dementia, Visual / Hearing Impairment are the registered (by the Care Quality Commission) categories of Care.
How many Rooms does Penrose Croft have?
There are 66 Single Rooms.
What are the Facilities & Services at Penrose Croft?
Own Furniture if required, Smoking not permitted, Close to Local shops, Near Public Transport, Minibus or other transport, Lift, Wheelchair Access, Gardens, Bar/Café, Residents Kitchenette, Phone Point in own room, Television point in own room, Residents Internet Access are some of the Facilities & Services.
How far is Penrose Croft to the centre of Helston?
1.0 mile(s) as the crow flies, distance by road may be significantly further.
Information on this page is displayed without responsibility for its accuracy on the part of carehome.co.uk. Please contact Penrose Croft to verify any information. View our terms and conditions. Penrose Croft has an Enhanced Service -more info.