Ashcroft Nursing Home

Fairview Close, Cliftonville, Margate CT9 2QE
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8.9 50 Reviews
  • Ashcroft Nursing Home, Margate
Ashcroft House Nursing Home is located in a pleasant seaside location, making for a calm and picturesque environment in which to experience expert and innovative care.

Seventy-nine comfortable bedrooms are available at this well-staffed facility, which also includes a sensory room, a private garden and a number of lounges in which to socialise.

A healthy combination of talent and experience has allowed the home to achieve impressive care results, together with a varied activities programme and selection of outings that contribute to the mental and physical fitness of residents.
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Care Provided

Primary Care Categories

  • Older Person Care
  • Dementia
  • Physical Disability
  • Visual / Hearing Impairment

Length of Stay

  • Permanent Care
  • Respite Care

Care Types Provided

  • Residential Care
  • Nursing Care
  • Dementia Residential Care
  • Dementia Nursing Care
  • For a maximum of 88 Service Users

Dementia Care Types

  • Mild Dementia
  • Moderate Dementia

Other Care Provided

  • Parkinson's Disease
  • Stroke
  • Palliative / End of Life Care
  • Convalescent Care
  • Acquired Brain Injury (ABI)
  • Day Care

Facilities

  • Own Furniture if required
  • Pet Friendly (or by arrangement)
  • Smoking not permitted
  • Close to Local shops
  • Near Public Transport
  • Lift
  • Stairlift
  • Wheelchair Access
  • Gardens
  • Bar/Café
  • Phone Point in own room
  • Television point in own room

Funding & Fees

Weekly Charges per Person

  • Self-Funded Residential Care: £1500 – £1700
  • Self-Funded Residential Dementia Care: £1500 – £1700
  • Self-Funded Nursing Care: £1500 – £1700
  • Self-Funded Nursing Dementia Care: £1498 – £1698
  • RESPITE Self-Funded Residential Care: £1500 – £1700
  • RESPITE Self-Funded Residential Dementia Care: £1500 – £1700
  • RESPITE Self-Funded Nursing Care: £1500 – £1700
  • RESPITE Self-Funded Nursing Dementia Care: £1500 – £1700

Fees are dependent on the Room and the person-centred care

These prices are only a guideline, please contact Ashcroft Nursing Home to find out the exact price for your requirements.

Funding Types Accepted

  • Self Funding (Private)
  • Local Authority with Top Up
  • Local Authority
  • NHS Continuing Healthcare (CHC)

Support you may be entitled to

If you chose a care home based in England, you may be eligible for NHS Funded Nursing Care (FNC), which helps cover the cost of nursing. This is worth £254.06 per week and is usually paid directly to the care home.

Good to Know

Person in charge

  • Rebekah Gifford (Manager)

Local Authority / Social Services

Admission Criteria

  • Age over 65
  • Ages 60+

Care Home Design/Build

  • Purpose Built: No
  • Last Refurbishment: 2016

Room Information

  • Single Rooms (76)
  • Couples/Companion Rooms (6)
  • Single Rooms with Ensuite Wet Room (47)

Ashcroft Nursing Home Reviews (50)

8.9

Ashcroft Nursing Home has a Review Score of 8.9 (8.864) out of 10, based on 16 reviews in the last 2 years.
Over all time Ashcroft Nursing Home has 50 reviews.

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Reviewer Connection to Ashcroft Nursing Home
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Review from Robert N (Son of Resident) published on 8 June 2018 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
Good caring staff, nothing too much trouble.
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Review from C W (Daughter of Resident) published on 16 May 2018 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
The carers at the home deserve the name carer as they looked after our mum with love and kindness and truly cared for our mum. They dressed her with thoughtfulness and put her costume jewellery on every day.
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Review from Doris W (Daughter of Resident) published on 6 May 2018 Submitted via Postal Card • Report
Overall Experience 4.0 out of 5
My father was treated with love and kindness. Our family were treated as members of a large family. We were always kept informed of any health issues and when anyone rang with enquiries the staff went out of there way to help. The activities brought him out of himself and made him smile and we were
very impressed with all the activities that were on hand for seven days a week. Would be happy for any other members of our family to reside there.
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Review from Mary H (Daughter of Resident) published on 23 February 2018 Submitted via Website • Report
Overall Experience 5.0 out of 5
My mother was a resident of Ashcroft House for 20 months until she passed away just before Christmas 2017. It's only now I feel able to express in writing my gratitude for the care they gave and what a joyous environment this nursing home is, both for staff and residents alike. My 90-year-old mother
had never been away from the family home until her illness necessitated full-time care and we were filled with trepidation at placing her among strangers. We needn't have been. The entire workforce are among the most kindly yet professional people I have ever come across. I don't know if they are employed on a basis of empathy - most of the staff, if you talk to them and discover their backstory, appear to have a close relative also in difficult circumstances - but its a strategy that certainly works. In a world of so many sad news reports about incidents in residential homes, it was a huge relief and comfort that our beloved, bedridden mum was being cared for at Ashcroft, a home from home.
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Review from Irene W (Daughter of Resident) published on 28 December 2017 Submitted via Website • Report
Overall Experience 5.0 out of 5
My mother has been at this home for over a year and I have visited almost every day. Staff are highly skilled professional carers, able to judge a resident's well-being and swift to act. On two occasions, my mother's life has been saved by admission to hospital through their prompt medical response.
They are courteous and caring but most of all they are very kind, always addressing my mother by her name and telling her what they are doing, in a sympathetic manner.
Residents are encouraged to make their rooms their own and have plenty of supervised safe space in which to walk around, both indoors and outside. Activities are varied and interesting for those who want to participate and well-organised by a dedicated leisure therapist who values highly the residents' dignity and freedom of choice.
The on-line Relatives Gateway allows relatives to see what happens each day and is particularly valuable to my family members unable to visit regularly.
This is a safe, very caring place.
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Review from Anna S (Daughter of Resident) published on 19 April 2017 Submitted via Website • Report
Overall Experience 5.0 out of 5
Staff are very helpful and join in with residents. They always let you know if the resident has any appointments or had a doctor out they are always happy to help.
Activities are played daily and have a lost property day to which is very helpful for the residents if they have lost something
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Review from Christine C (Daughter of Resident) published on 27 July 2016 Submitted via Website • Report
Overall Experience 4.0 out of 5
My brother and I were looking for a care home for our mother in April 2014. Upon entering Ashcroft there was an immediate feeling of warmth and friendliness. The staff are amazingly cheerful, helpful and caring. There are many activities which take place there which all the residents enjoy. Our mother
passed away in December 2015 but she was happy at Ashcroft. Thank you to all the staff for the first class care you gave to her and continue to give to all the other residents.
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Review from June S (Wife of Resident) published on 1 June 2016 Submitted via Postal Card • Report
Overall Experience 4.0 out of 5
My husband has been a resident in Ashcroft House for the past 6 months. He has settled in well and has had good care and attention from all aspects.
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Review from Keith B (Son of Resident) published on 5 January 2016 Submitted via Postal Card • Report
Overall Experience 4.0 out of 5
My sister and I were looking for a home to care for our mother in April 2014. As soon as we entered Ashcroft we could tell that this was the place we needed and wanted our mother to live. The care is outstanding. The staff are all helpful and very friendly. Unfortunately, our mother passed away recently,
but I know she was happy at Ashcroft. To the staff: thank you for gold plated care. I am in your debt.
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Review from Terence F (Son of Resident) published on 1 December 2015 Submitted via Website • Report
Overall Experience 5.0 out of 5
We came to Ashcroft having visited several potential homes for my mother once she became so ill with Alzheimer's that Dad could no longer manage. The decor is unimpressive and the building itself needs investment. BUT...put this behind you if you truly care for your friend or relative because it is
most unlikely that you will ever find another residence where the managers and carers are as decent and committed to the folk under their roof. Absolutely nothing reasonable is too much trouble for the staff to attend to; residents are treated as real human beings with individual needs; any medical problems are instantly dealt with; food is very good; activities are varied and well differentiated. My mother was always clean and properly dressed no matter when we arrived; and the sad final provision of end-of-life care was sympathetic, professional and deeply personal.


The sort of care that Mum received here cannot simply be bought with high fees; it has to come from both institutional and individual excellence.


I am positive that we could have found another placement for Mum at twice the price, offering beautiful brochures, fancy corporate image and smooth talk to relatives; beautiful furnishings and luxurious decoration, and only half the attention to care of the resident.


Ashcroft House is a place that can be trusted.

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Current Review Score: 8.9 (8.864)

Overview of Review Score

The Review Score of 8.9 (8.864) out of 10 for Ashcroft Nursing Home is based on a) the Average Rating and b) the number of positive Reviews.

  1. The Average Rating is 4.1 out of 5 from 16 Reviews in the last 24 months.
  2. The score for the number of positive Reviews is 4.8 out of 5 from 14 positive Reviews in the last 24 months.

Detailed Breakdown of Review Score

The maximum Review Score for a Care Home is 10, which is made up from the Average Rating of Reviews (maximum of 5 points) and the Number of Reviews (maximum of 5 points) in the last 24 months:

  1. 5 Points are available for the Average Rating from all Reviews in the last 24 months. The Average Rating of 4.069 for Ashcroft Nursing Home is calculated as follows: ( (59 Excellents x 5) + (93 Goods x 4) + (28 Satisfactorys x 3) + (6 Poors x 2) + (2 Very Poors x 1) ) ÷ 188 Ratings = 4.069
  2. 5 Points are available for the number of Positive Reviews in the last 24 months. A Positive Review is defined as any Review with an 'Overall Experience' of '4' or '5' (out of a max rating '5'). The 4.795 Points relating to the number of positive Reviews for Ashcroft Nursing Home is based on 14 positive Reviews in the last 24 months and is calculated as per below:

    The 5 points available are broken down as follows:

    1. 4 points are available for the first 10 Positive Reviews in the last 24 months; 3 points for the first Positive Review, and then 0.125 Points for each of the next four Positive Reviews and then 0.1 Points for the next five Positive Reviews. (1st = 3.000, 2nd = 0.125, 3rd = 0.125, 4th = 0.125, 5th = 0.125, 6th = 0.100, 7th = 0.100, 8th = 0.100, 9th = 0.100, 10th = 0.100) 3 + 0.125 + 0.125 + 0.125 + 0.125 + 0.1 + 0.1 + 0.1 + 0.1 + 0.1 = 4
    2. 1 point is available for the number of Positive Reviews reaching 20% of the registered maximum number of service users in the last 24 months. If this number is partially reached, then that proportion of 1 point is given. eg a Care Home registered for a maximum of 50 service users has to reach 10 Positive Reviews to receive 1 point, if it has 7 reviews it will receive 0.7 points. 20% of the 88 registered maximum number of service users is 17.6. 14 Positive Reviews ÷ 17.6 = 0.795
  3. When a Review is submitted by someone who has previously submitted a Review, only the latest Review will count towards the Review Score.
  4. If a Care Home does not have a review in the last 24 months, then it will not have a Review Score.

Regulatory Rating

Care Quality Commission (CQC) Rating

Date: 31 Dec 2022

Overall Good

  • Caring Good
  • Effective Good
  • Responsive Good
  • Safe Good
  • Well-led Requires improvement
Care Quality Commission is responsible for the registration and inspection of social care services in England. View Latest Report

Bed Vacancies

Please contact us for latest vacancies.

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Awards / Recognitions (6)

Meet the Team (3)

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Rebekah Gifford

Job Title: Registered Manager Joined: 2007

I first worked in Ashcroft 18 years ago where my first role was in the kitchen washing the dishes. Over the years, I have gained more experience, knowledge and worked my way up to registered manager. I hold an NVQ5 in management and leadership in health and social care.

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Storm Taylor

Job Title: Activity Co-ordinator Joined: 2020

I have been working in the health and social sector for more than 5 years now, I joined Ashcroft house two and a half years ago where I began as a carer. Recently I joined the activities team which I absolutely love. I have the pleasure of enhancing their social lives and bringing them happiness while they are with us. I love being able to be there for everyone even if it is just to have a chat.

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Usha Thomson

Job Title: Activity Co-ordinator Joined: 2014

I have more than 10 years experience in Hospitality management. I then decided to help my husband in running our family furniture business for few years. During Covid-19 lockdown our family business closed down. To financially support my family I decided to join to a care home environment in Ashcroft Nursing Home. I then furthered my role working as a Activity co-ordinator with the same organisation.

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