
The care staff are amazing and have enabled Mum to feel at home by giving her independenceJane C(Daughter of Resident/Service User)

Nutrition for the residents is of a high standard with choices which is so important.Michelle O(Regular Volunteer)

The staff are always pleasant and speak kindly and encouragingly to mum.Ali(Daughter of Resident/Service User)

The care staff are amazing and have enabled Mum to feel at home by giving her independenceJane C(Daughter of Resident/Service User)

Nutrition for the residents is of a high standard with choices which is so important.Michelle O(Regular Volunteer)

The staff are always pleasant and speak kindly and encouragingly to mum.Ali(Daughter of Resident/Service User)

Ashley Lodge Care Home in New Milton, Hampshire offers 24/7 residential care, elderly care, end of life care, respite care and general nursing care, as well as dementia care.
All rooms come with an en-suite facility, pets are allowed and residents can access Wi-Fi from anywhere in the property.
The care home is set in the grounds of quiet and secluded mature gardens, with a large seating area for residents to enjoy...
Care Provided by Ashley Lodge Care Home
Primary Care Categories
- Older Person Care
- Dementia
- Physical Disability
Length of Stay
- Permanent Care
- Respite Care
Care Types Provided
- Residential Care
- Nursing Care
- Dementia Residential Care
- Dementia Nursing Care
- For a maximum of 77 Service Users
Dementia Care TypesMild Dementia
Someone living with our definition of "mild dementia" might experience some or all of the following:
- Memory problems such as misplacing items and not be able to recall recent events (however, in some forms of dementia a person's memory may be unchanged)
- Difficulties thinking through problems and planning, making decisions
- Language and communication issues such as finding it difficult to recall the appropriate word in a conversation or following a conversation
- Poor orientation, getting lost in areas previously familiar to them
- Difficulty judging distances (more falls than usual)
- Changes in their normal mood including anxiety and depression
- In certain types of dementia, personality and behaviour changes may be present alongside or instead of issues with memory or concentration.
Moderate Dementia
Someone living with our definition of "moderate dementia" might experience some or all of the following:
- Worsened memory problems. Not always recognising own family members and friends. Repeating the same questions over and over again
- Worsened language and communication issues, forgetting what they are saying mid-sentence. Not being able to understand what someone else is saying
- More frequent confusion, e.g. about the time of day or where they are, including their own home
- Apathy, depression and anxiety
- Believing things that aren't true (paranoia)
- Frequent hallucinations
- Lack of emotional control, quick to anger, fearfulness, sadness
- Loss of inhibition
- Difficulties sleeping or waking during the night and behaving as though it is daytime - loss of circadian rhythm.
Advanced Dementia
Someone living with our definition of "severe dementia" might experience some or all of the following:
- Severe memory problems. Not recognising family members and friends. Not being able to recall their own name
- Severe language and communication issues, not being able to understand what someone else is saying
- Severe confusion, e.g. about the time of day or where they are, including their own home
- Apathy, depression and anxiety
- Believing things that aren't true (paranoia)
- Frequent hallucinations
- Lack of emotional control, quick to anger, fearfulness, sadness
- Loss of inhibition
- Difficulties sleeping or waking during the night and behaving as though it is daytime - loss of circadian rhythm.
Verbally or physically aggressive behaviour
If your loved one displays this type of behaviour you may need a care home that has specially trained staff. Verbal/physical aggression is often defined:
- Consistent shouting and screaming
- Verbal abuse
- Physical abuse
How we define Dementia Care Types
Mild Dementia
Someone living with our definition of "mild dementia" might experience some or all of the following:
- Memory problems such as misplacing items and not be able to recall recent events (however, in some forms of dementia a person's memory may be unchanged)
- Difficulties thinking through problems and planning, making decisions
- Language and communication issues such as finding it difficult to recall the appropriate word in a conversation or following a conversation
- Poor orientation, getting lost in areas previously familiar to them
- Difficulty judging distances (more falls than usual)
- Changes in their normal mood including anxiety and depression
- In certain types of dementia, personality and behaviour changes may be present alongside or instead of issues with memory or concentration.
Moderate Dementia
Someone living with our definition of "moderate dementia" might experience some or all of the following:
- Worsened memory problems. Not always recognising own family members and friends. Repeating the same questions over and over again
- Worsened language and communication issues, forgetting what they are saying mid-sentence. Not being able to understand what someone else is saying
- More frequent confusion, e.g. about the time of day or where they are, including their own home
- Apathy, depression and anxiety
- Believing things that aren't true (paranoia)
- Frequent hallucinations
- Lack of emotional control, quick to anger, fearfulness, sadness
- Loss of inhibition
- Difficulties sleeping or waking during the night and behaving as though it is daytime - loss of circadian rhythm.
Advanced Dementia
Someone living with our definition of "severe dementia" might experience some or all of the following:
- Severe memory problems. Not recognising family members and friends. Not being able to recall their own name
- Severe language and communication issues, not being able to understand what someone else is saying
- Severe confusion, e.g. about the time of day or where they are, including their own home
- Apathy, depression and anxiety
- Believing things that aren't true (paranoia)
- Frequent hallucinations
- Lack of emotional control, quick to anger, fearfulness, sadness
- Loss of inhibition
- Difficulties sleeping or waking during the night and behaving as though it is daytime - loss of circadian rhythm.
Verbally or physically aggressive behaviour
If your loved one displays this type of behaviour you may need a care home that has specially trained staff. Verbal/physical aggression is often defined:
- Consistent shouting and screaming
- Verbal abuse
- Physical abuse
How we define Dementia Care Types
- Mild Dementia
- Moderate Dementia
- Advanced/Complex Dementia
Other Care Provided
- Parkinson's Disease
- Stroke
- Palliative / End of Life Care
- Bariatric Care/Obesity
- Convalescent Care
- Acquired Brain Injury (ABI)
Facilities
- Own Furniture if required
- Pet Friendly (or by arrangement)
- Smoking not permitted
- Close to Local shops
- Near Public Transport
- Minibus or other transport
- Lift
- Wheelchair Access
- Gardens
- Bar/Café
- Residents Kitchenette
- Phone Point in own room
- Television point in own room
- Residents Internet Access
Funding & Fees
Weekly Charges per Person
The price(s) shown are provided by the care home. Contact Ashley Lodge Care Home for full pricing details and T&Cs.
Contact Ashley Lodge Care Home to confirm what's included and get a personalised quote:
Funding Types Accepted
- Self-Funding (Private)
- Local Authority with Top-up
- Local Authority
- NHS Continuing Healthcare (CHC)
Support you may be entitled to
- If you chose a care home based in England, you may be eligible for NHS Funded Nursing Care (FNC), which helps cover the cost of nursing. This is worth £267.68 per week and is usually paid directly to the care home.
Good to Know
Group / Owner
- Memory Lane Care Homes Ltd
- Private Owned
Person in charge
- Jessica Rolfe(General Manager)
Local Authority / Social Services
Admission Information
- Ages 55+
Care Home Design/Build
- Purpose Built: Yes
- Year Purpose Built: 2005
- Last Refurbishment: 2023
- Number of floors: 2
Room Information
- Single Rooms (77)
- Single Rooms with ensuite Wet Room (56)
Visiting
- At Ashley Lodge Care Home, the team are always delighted to welcome visitors. Family and friends are encouraged to spend time with their loved ones at times that suit them best. The caring team is here to greet you warmly and ensure your visit is comfortable and enjoyable.
Parking
- Ashley Lodge provides free parking facilities to visitors
Ashley Lodge Care Home Reviews (128)
Ashley Lodge Care Home has a Review Score of 9.8 (9.784) out of 10, based on 34 reviews in the last 2 years.
Over all time Ashley Lodge Care Home has 128 reviews.
All staff at Ashley Lodge are very good and caring with a pleasant attitude. I would like to add that the maintenance man is always very helpful when needed and keeps the home nicely decorated.
Since my mother's joined the home she has much better health, is happier and enjoys the community spirit and activities.
Thank you for your review, we appreciate your feedback. We are pleased to hear about your positive experience of our home and will share your comments with the home's manager. The Bupa Customer Care Team.
The new manager is excellent had has made some very good improvements. The staff, management and carers are excellent. This care home has a very good supported atmosphere.
Thank you for your review, we appreciate your feedback. We are pleased to hear about your positive experience of our home and will share your comments with the home's manager. The Bupa Customer Care Team.
The Gentleman I come to see has only just come into Ashley Lodge Care Home, I was worried as he doesn't like change, But he has settled in very well. He couldn't have more care given if they tried. Everything and everyone have made him very happy which is a load off my mind. I've cared for him for over 20 years, so it has been a worry to get him settled. I am more than pleased with his care and its a joy to come & visit him and know he is well looked after. Well done and a big thank you to you all.
Thank you for your review, we appreciate your feedback. We are pleased to hear about your positive experience of our home and will share your comments with the home's manager. The Bupa Customer Care Team.
The home looked after my Aunt for close to four years. She has been comfortable and well cared for by staff that were often her friends. The care she received was excellent and the staff almost always friendly to her and her family. I was always kept informed when health professional were called or when she had a fall.
The care at Ashley Lodge is outstanding with everyone going the extra mile to ensure that residents have the best possible care even when they are under pressure. It is so refreshing to see how staff dress up on special occasions and make a fuss when it is a residents birthday just as if the resident was part of their own family. Having visited a number of residential homes it is also full credit to staff that everything at the home is so clean and that there are absolutely no unpleasant smells - well done!
Mum was recently rushed into hospital from the home. The staff acted promptly, with care and expertise to ensure that an ambulance was called and that Mum was reassured and comforted whilst waiting for the ambulance to arrive. During Mums hospital stay, the staff were regularly in touch with the hospital to see how she was. When Mum returned to the home she was warmly welcomed back by the staff who were pleased to see her. I had total confidence in the staff during this emergency and was also impressed by the way in which they kept me informed about what was happening.
The standards and the service is fanstastic,outstanding atmosphere. Management and staff are extremly supportive and will do anything they can to give the best possible service.(nothing is to much trouble).
Regulatory Rating
Care Quality Commission (CQC) Rating
Date: 20 November 2025Good
- CaringGood
- EffectiveGood
- ResponsiveGood
- SafeGood
- Well-ledGood
Inspection ratings
We rate most services according to how safe, effective, caring, responsive and well-led they are, using four levels:
- Outstanding - The service is performing exceptionally well.
- Good - The service is performing well and meeting our expectations.
- Requires Improvement - The service isn't performing as well as it should and we have told the service how it must improve.
- Inadequate - The service is performing badly and we've taken action against the person or organisation that runs it.
- Not rated - we have not yet rated this area of the service, this is normally because the assessments we have carried out have been focused on other key questions.
Bed Vacancies
Please contact us for latest vacancies.
News (0) & Events (0)
There are no news items for Ashley Lodge Care Home.
There are no upcoming events for Ashley Lodge Care Home.
Awards / Recognitions (5)
- 31 Jan 2024Recipient: Memory Lane Care Homes Ltd
- 28 Feb 2023Recipient: Memory Lane Care Homes Ltd
- 30 Jun 2021Recipient: Memory Lane Care Homes Ltd
Accreditations
There are no accreditations posted yet for Ashley Lodge Care Home.
Meet the Team (5)

I have worked in healthcare for over 12 years. I feel that you need to be so many things to be a care home manager but the most important thing you need is passion in everything you do for your residents and team.
I was born and raised in the village of Ashley so when the opportunity came up to make a difference to one of my local care homes, I grabbed it with both hands.
I’m a great believer in giving something back so spend a lot of time raising money for both local and national charities.

I have been working as a nurse in care homes for over three years and moved to Ashley Lodge in February 2019.
I love the professional, friendly and family atmosphere that we promote at Ashley Lodge.
My spare time is spent studying as I have a passion for learning and development.

I have been a carer for over 10 years and have worked at Ashley Lodge since 2017 – there’s nothing else that I would rather do!
We work as a team to provide care for our residents and there is nothing more satisfying than seeing a smile on their faces.
In my spare time, I love to do charity work raising money for Cancer Research and Julia’s House Children’s Hospice.

I have worked as a member of the kitchen team at Ashley Lodge since 2018 and in July 2019 I was promoted to Chef Manager.
I love to take time to meet the new residents and find out about the food they like to eat, as I believe mealtimes are one of the most important times in our home.
My spare time is spent socialising and cooking for my friends and I also love to spend time at the beach.

Cathy spent most of her working career in a high-powered corporate job in the motor trade industry. After moving to a new area, semi-retired, she took a part-time role in a local bar. During lockdown, she wasn’t working and saw a lot of adverts on TV about the care industry and really wanted to help her local community, so she applied to work as a Home Assistant in our lovely home. “I really wanted to give something back to my community and I haven’t looked back! From kitchen work to housekeeping – I’ve done a bit of everything to help and I’ve loved it! I previously visited a care home when one of my relatives was in care and I couldn’t wait to get out of the place, but I’ve never had that feeling at Ashley Lodge. I walked in and the home was clean and tidy, the residents were lovely, and the staff were just so welcoming.”
“I love having a chat with our residents when I can but being part of making a difference to their lives is my favourite thing about working here. A few weeks ago the kitchen team served mince pies at afternoon tea and one of our residents was so excited! He told me how much he loves them, so I spoke to the kitchen and got him some extra ones and his face just lit up, he was so happy! It’s the little things that can make a huge difference to their day and I go home happy knowing that I made that happen.”
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