Heathland House

405 Wimborne Road East, Ferndown BH22 9LZ
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10 42 Reviews
  • Heathland House, Ferndown
Heathland House in Ferndown, Dorset, is a luxury care home offering exceptional residential, dementia and respite care within elegant surroundings. As part of Cinnamon Care Collection, recognised by carehome.co.uk as a Top 20 Care Home Group since 2018, the home combines beautiful design with outstanding, person-centred care.

The home features spacious en-suite bedrooms and luxury one-bedroom care suites, each comprising an en-suite bedroom, lounge and kitchenette. These suites are ideal for couples or those seeking additional space and independence. A dedicated dementia community provides specialist support within a thoughtfully designed environment.

Residents are encouraged to remain active and independent, supported by a varied activities programme tailored to individual interests. Stylish lounges, a private dining room for family celebrations, a hair and beauty salon, café-bar and cinema create a vibrant and sociable atmosphere. Talented in-house chefs prepare delicious, nutritious meals daily, with all dietary needs carefully catered for.

Heathland House is led by an experienced management team and supported by Cinnamon’s central team, ensuring ongoing training and the highest standards of care, enhanced by modern electronic care planning systems.

Cinnamon Care Collection invests in innovative technology to enhance resident safety and wellbeing. This includes introducing Sensio RoomMate to help reduce falls, and PainChek, an intelligent digital pain assessment tool, across all homes. Cinnamon is also the first large luxury care home group to pilot the National Dementia Care Accreditation Scheme (NaDCAS), underlining its commitment to excellence in dementia care.

Care Provided by Heathland House

Primary Care Categories

  • Older Person Care
  • Dementia
  • Physical Disability
  • Visual / Hearing Impairment

Length of Stay

  • Permanent Care
  • Respite Care

Care Types Provided

  • Residential Care
  • Dementia Residential Care
  • For a maximum of 73 Service Users

Dementia Care Types

  • Mild Dementia
  • Moderate Dementia
  • Advanced/Complex Dementia

Other Care Provided

  • Parkinson's Disease
  • Stroke
  • Palliative / End of Life Care
  • COPD/Pulmonary Disease
  • Bariatric Care/Obesity
  • Convalescent Care
  • Acquired Brain Injury (ABI)

Facilities

  • Own Furniture if required
  • Pet Friendly (or by arrangement)
  • Smoking not permitted
  • Close to Local shops
  • Near Public Transport
  • Minibus or other transport
  • Lift
  • Wheelchair Access
  • Gardens
  • Bar/Café
  • Phone Point in own room
  • Television point in own room
  • Residents Internet Access

Funding & Fees What's included?

Weekly Charges per Person

  • Self-Funded Residential Care: from £1550
  • Self-Funded Residential Dementia Care: from £1550
  • RESPITE Self-Funded Residential Care: from £1650
  • RESPITE Self-Funded Residential Dementia Care: from £1650

Please call for up to date availability and for any seasonal promotions that may be available. Please note that fees are subject to availability and assessments.

The price(s) shown are provided by the care home. Contact Heathland House for full pricing details and T&Cs.

Contact Heathland House to confirm what's included and get a personalised quote:

Funding Types Accepted

  • Self Funding (Private)
  • Local Authority with Top Up
  • Local Authority
  • NHS Continuing Healthcare (CHC)

Contact Heathland House to confirm what's included and get a personalised quote:

Good to Know

Group/Owner

Person in Charge

  • Nadia Greenmaidan (General Manager)

Local Authority / Social Services

Admission Information

  • Mixed (no single-gender units)
  • Ages 65+

Care Home Design/Build

  • Purpose Built: Yes
  • Year Purpose Built: 2024
  • Number of floors: 3

Room Information

  • Single Rooms (66)
  • Single Rooms with Ensuite Wet Room (66)
  • Couples/Companion Rooms with Ensuite Wet Room (7)

Visiting

  • Take a personalised tour of the show suite by appointment - Call today. Can't visit yet, see the video tour.

Parking

  • Visitor and resident parking available on site. Electric vehicle charging facility

10

Heathland House has a Review Score of 10 (9.965) out of 10, based on 24 reviews in the last 2 years.
Over all time Heathland House has 42 reviews.

Overall Experience
  • 40
  • 2
  • 0
  • 0
  • 0
Date Published
  • 42
  • 6
  • 12
  • 24
  • 18
Reviewer Connection to Heathland House
  • 16
  • 7
  • 6
  • 5
  • 2
  • 2
  • 1
  • 1
  • 1
  • 1
Total of 42, showing 41-42
Review from M L (Resident) published on 10 May 2023 Submitted via Postal Card • Report
Overall Experience 5.0 out of 5
My experience was one of complete care and friendliness whilst here. Food good.
Reply from Debbie Holmes, Home Admissions Advisor at Heathland HouseThank you so much, it is always lovely to have a resident review, I'm sure the team will be thrilled to hear this from you!
  • Facilities
  • Care / Support
  • Cleanliness
  • Treated with Dignity
  • Food & Drink
  • Staff
  • Activities
  • Management
  • Safety / Security
  • Rooms
  • Value for Money
Review from Lindsay G (Daughter of Resident) published on 12 April 2023 Submitted via Website • Report
Overall Experience 5.0 out of 5
My mum decided that she wasn't coping well on her own and felt isolated with few visitors apart from me and a couple of other stalwarts. Having looked around Heathland House just after it opened I thought mum would be happy there, it looks and feels like a 5-star hotel when you walk in and gives you
a 'warm hug'. Cost-wise it's very comparable to most other care homes but has so much more to offer such as a dedicated private dining room for parties and other gatherings (booked this for my mum's 95th birthday later this year), fully equipped cinema, lovely lounges, welcoming and open reception area with
coffee bar, hairdressing salon, fabulous spa bathroom which my mum loves to use, and a restaurant worthy of a top class hotel with excellent menus which change each day. There are also activities which all residents can join in, my mum likes to trot along in the afternoon to find out what's going on. Without exception, the staff are lovely and very caring. My mum is happy there.
Reply from Debbie Holmes, Home Admissions Advisor at Heathland HouseThank you so much for taking the time to give us such a lovely review. We are truly thrilled to have feedback and so glad that your Mum is happy at Heathland House.
  • Facilities
  • Care / Support
  • Cleanliness
  • Treated with Dignity
  • Food & Drink
  • Staff
  • Activities
  • Management
  • Safety / Security
  • Rooms
  • Value for Money
Current Review Score: 10.0 (9.965)

Overview of Review Score

The Review Score of 10 (9.965) out of 10 for Heathland House is based on a) the Average Rating and b) the number of positive Reviews.

  1. The Average Rating is 5.0 out of 5 from 24 Reviews in the last 24 months.
  2. The score for the number of positive Reviews is 5.0 out of 5 from 24 positive Reviews in the last 24 months.

Detailed Breakdown of Review Score

The maximum Review Score for a Care Home is 10, which is made up from the Average Rating of Reviews (maximum of 5 points) and the Number of Reviews (maximum of 5 points) in the last 24 months:

  1. 5 Points are available for the Average Rating from all Reviews in the last 24 months. The Average Rating of 4.965 for Heathland House is calculated as follows: ( (277 Excellents x 5) + (10 Goods x 4) ) ÷ 287 Ratings = 4.965
  2. 5 Points are available for the number of Positive Reviews in the last 24 months. A Positive Review is defined as any Review with an 'Overall Experience' of '4' or '5' (out of a max rating '5'). The 5 Points relating to the number of positive Reviews for Heathland House is based on 24 positive Reviews in the last 24 months and is calculated as per below:

    The 5 points available are broken down as follows:

    1. 4 points are available for the first 20 Positive Reviews in the last 24 months; 3 points for the first Positive Review, 0.125 Points for each of the next four Positive Reviews, 0.05 Points for the next five Positive Reviews, and finally 0.025 Points for the next ten Positive Reviews. (1st = 3.000, 2nd = 0.125, 3rd = 0.125, 4th = 0.125, 5th = 0.125, 6th = 0.050, 7th = 0.050, 8th = 0.050, 9th = 0.050, 10th = 0.050, 11th = 0.025, 12th = 0.025, 13th = 0.025, 14th = 0.025, 15th = 0.025, 16th = 0.025, 17th = 0.025, 18th = 0.025, 19th = 0.025, 20th = 0.025) 3 + 0.125 + 0.125 + 0.125 + 0.125 + 0.05 + 0.05 + 0.05 + 0.05 + 0.05 + 0.025 + 0.025 + 0.025 + 0.025 + 0.025 + 0.025 + 0.025 + 0.025 + 0.025 + 0.025 = 4
    2. 1 point is available for the number of Positive Reviews reaching 20% of the registered maximum number of service users in the last 24 months. If this number is partially reached, then that proportion of 1 point is given. eg a Care Home registered for a maximum of 50 service users has to reach 10 Positive Reviews to receive 1 point, if it has 7 reviews it will receive 0.7 points. 20% of the 73 registered maximum number of service users is 14.6, which has been reached with 24 Positive reviews. Points = 1
  3. When a Review is submitted by someone who has previously submitted a Review, only the latest Review will count towards the Review Score.
  4. If a Care Home does not have a review in the last 24 months, then it will not have a Review Score.

Regulatory Rating

Care Quality Commission (CQC) Rating

Care Quality Commission is responsible for the registration and inspection of social care services in England. View Latest Report

Bed Vacancies

Please contact us for latest vacancies.

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Awards / Recognitions (11)

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Meet the Team (7)

Nadia

Nadia Greenmaidan

Job Title: General Manager Joined: 2023

What I Do
It is my role to ensure that Heathland House is a place where both residents and staff can thrive and feel happy. I oversee the day-to-day running of the home while equipping our heads of departments with the tools and support they need to excel in their roles. I enjoy collaborating with others and fostering positive connections across the home, creating an environment where everyone feels valued, supported, and motivated.


My Experience
I hold a Level 5 qualification in Health and Social Care, a BSc in Psychology, and an MSc in Conservation and Biology. I have over 10 years of experience as a Care Home Manager in the Dorset area, during which I successfully developed two services from ‘Requires Improvement’ to ‘Good’ CQC-rated homes. I have extensive experience in using positive behaviour support to help individuals flourish in residential care. My previous role was as Registered Manager of the largest elderly care home in Dorset. At Heathland House, I am now combining my expertise in quality care with the luxury and comfort our home provides, creating an environment that exceeds expectations.


About Me
I live by the sea with my young family. We enjoy forest walks, dancing in the living room, and exploring creative activities together. I am a naturally positive person who enjoys finding solutions to complex challenges. I am passionate about learning—while I may not have all the answers, I am always willing to find them.

Mary

Mary Stepin

Job Title: Deputy Manager Joined: 2022

What I Do
My name is Mary Stepin, and I am the Deputy Manager at Heathland House, having joined the team in December 2022. I work closely with the General Manager to ensure that residents, their families, and our staff team are fully supported. My role is focused on delivering a service that is personalised to the needs and wishes of each resident, fostering a caring and compassionate environment where everyone feels valued and respected.


My Experience
I began my career in Social Care in 1984 as a Care Assistant in a residential home run by Dorset Council, later transferring to the Borough of Poole following the reorganisation of local authorities. In 1996, I moved to Germany and worked at the Army Medical Centre, gaining valuable international experience. Upon returning to the UK, I joined a local Housing Association as a Registered Manager, where I developed Supported Living, Domiciliary Care, and Extra Care services for the community. Over the years, I have gained extensive experience in managing care services and supporting both residents and staff to achieve the highest standards of care.


About Me
I am married with five children and four grandchildren. Football has always been a passion of mine—growing up, I played informally with friends and at school when girls weren’t officially allowed to play. While living in Germany, I managed several children’s teams, and now I enjoy watching the game from the terraces as a season ticket holder with AFC Bournemouth. Outside of football, I love spending quality time with my family and attending music concerts.

Sarah

Sarah Gibson-Clarke

Job Title: Deputy Manager

What I Do
I am the Deputy Manager at Heathland House, overseeing the care floors to ensure residents receive the highest standards of support. My responsibilities include managing admissions and discharges, monitoring care plans, overseeing medication administration, and completing audits for the care elements of the service. I also supervise and support our dedicated care team, fostering a positive, professional environment where residents’ well-being is always the top priority.


My Experience
I have 18 years of experience in the care sector, beginning with supporting children with autism in schools and later assisting adults with disabilities living in the community. I then transitioned into residential care, gaining experience in both a nursing home and a dementia care home. Before joining Heathland House, I served as Deputy Manager in a large mixed dementia and residential home for another provider for two years, further developing my leadership and care management skills.


About Me
I am an animal lover with a large herd of guinea pigs, a small group of chickens, and two family dogs. I enjoy a range of crafts, including sewing, knitting, floristry, candle making, and decoupage. I also cherish spending quality time with my family and socialising with friends, balancing my professional life with the hobbies and relationships that bring me joy.

Deborah

Deborah Holmes

Job Title: Home Admissons Advisor Joined: 2023

I would love to welcome you for a visit at Heathland House, as part of my role is to help people find the right care and support in their later years and to help you through what can be a hard task, especially if you have not been in the position of caring for a loved one before or you do not know what support or help is available.


Having supported two of my own family members to find the right care for them in previous years and been involved in older persons' housing for longer than I would like to mention, it would be a privilege to assist you in your search.


My past experience has also been within an estate agency as well as residential care, which gives me the insight to signpost you to advice and support.


Living close to Heathland House in the New Forest, I am able to enjoy all that this beautiful location has to offer and am ably placed to share my knowledge with you.

Georgie

Georgie Parsey

Job Title: Wellbeing and Lifestyle Lead Joined: 2025

What I Do
As the Wellbeing and Lifestyle Lead, I am responsible for ensuring that all residents have access to engaging, enjoyable, and meaningful activities throughout the day. I take pride in listening to each resident, tailoring activities to their individual preferences and interests. I also strive to ensure that every activity reflects Cinnamon’s core values and high standards by incorporating both physical and mental stimulation to support and enhance each resident’s cognitive and physical well-being.


My Experience
Before joining Heathland House, I gained valuable experience across a variety of unique roles. My passion for theatre began early, and I worked as a children’s entertainer at the Sandbanks Hotel while completing my BA Honors degree in musical theatre. At 22, I chose to explore a different path, completing a master’s degree in Zoo Biology and beginning my career as a zookeeper, specialising in the care of large mammals.


Alongside this, I took on a role as a domiciliary carer, where I discovered a genuine passion for the care sector. This experience led me to a supervisory position within a domiciliary care company, which I enjoyed, but I knew I wanted a role that was more active and creative — a journey that ultimately brought me to Heathland House.


About Me
I grew up in Ferndown and moved to Southampton in 2017 to complete my university degree. I’ve stayed there ever since and now share my home with my two cats, Raya and Eva. I’m a very active person who loves a challenge — I regularly take part in running events, and my biggest goal will be completing the London Marathon in 2026. When I’m not on the move, I love getting lost in a good story, whether it’s in a book or at the cinema.

Gareth

Gareth Johns

Job Title: Head Chef Joined: 2025

What I Do
I am the Head Chef at Heathland House, responsible for preparing, cooking, and serving fresh, seasonal, and nutritious meals. I create seasonal menus and lead the kitchen team to ensure every mealtime is not only delicious but also an enjoyable experience for our residents. My team and I take pride in making every dish with care and attention, turning each meal into a highlight of the day.


My Experience
I have been cooking for 10 years and have been part of Cinnamon for nearly 8 years. I began as a kitchen assistant and worked my way up to Head Chef, developing both my culinary skills and leadership experience along the way. I hold an NVQ Level 3 in Production Cooking and was honoured with the Non-Care Team Member of the Year award at the Cinnamon Awards, recognising my contribution to the team and the home.


About Me
Before becoming a chef, I spent 8 years working as a qualified carpenter. I lived in Canada for 3 years, where I first started working in kitchens and discovered my true passion and love for food. While there, I also became a devoted fan of the Toronto Blue Jays, a passion I continue to follow from England. Recently, I purchased a house with my fiancé, and we are looking forward to starting a family in the future.

Georgia

Georgia Firth

Job Title: Business Administrator Joined: 2026

What I Do
I provide administrative support, helping to ensure processes are well organised, records are accurate, and both colleagues and visitors feel welcomed and supported from the moment they arrive. I am naturally positive, and I find real satisfaction in contributing to a warm, professional environment that supports the wider team and ultimately enhances the experience of our residents.


My Experience
I have spent my entire career working in administration, building a strong and varied skill set that supports me in my role today. Over the years, I have developed excellent organisational, communication, and time management skills, allowing me to manage multiple responsibilities with efficiency. Working in fast-paced environments has strengthened my ability to stay calm under pressure and provide consistent support to both management and colleagues.


About Me
I enjoy leading an active and balanced lifestyle outside of work. I regularly attend the gym and practise yoga, both of which help me stay energised and focused. Boating has been a huge part of my life, something I have enjoyed with my family since I was a child, and it remains one of my favourite ways to relax and spend quality time together. I also love travelling and exploring new places whenever I get the opportunity. I bring the same enthusiasm, positivity, and commitment I value in my personal life into my professional role each day.

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