- UK Care Homes Search
- Care Homes in England
- Care Homes in South West England
- Care Homes in Dorset
- Care Homes in Bournemouth Area
- Care Homes in Bournemouth
- Southbourne Beach Care Home - Avery Collection







Southbourne Beach is located a short walk from the sea front and its excellent beaches, perfect for a refreshing walk or for some fresh sea air. The home attracts residents and their families from all over the wider Dorset area, including Christchurch, Ringwood and the New Forest. The home offers high quality care including both residential and dementia care as well as shorter respite stays. The care home has 104...
Care Provided by Southbourne Beach Care Home - Avery Collection
Primary Care Categories
- Older Person Care
- Dementia
- Physical Disability
- Visual / Hearing Impairment
Length of Stay
- Permanent Care
- Respite Care
Care Types Provided
- Residential Care
- Dementia Residential Care
- For a maximum of 104 Service Users
Dementia Care TypesMild Dementia
Someone living with our definition of "mild dementia" might experience some or all of the following:
- Memory problems such as misplacing items and not be able to recall recent events (however, in some forms of dementia a person's memory may be unchanged)
- Difficulties thinking through problems and planning, making decisions
- Language and communication issues such as finding it difficult to recall the appropriate word in a conversation or following a conversation
- Poor orientation, getting lost in areas previously familiar to them
- Difficulty judging distances (more falls than usual)
- Changes in their normal mood including anxiety and depression
- In certain types of dementia, personality and behaviour changes may be present alongside or instead of issues with memory or concentration.
Moderate Dementia
Someone living with our definition of "moderate dementia" might experience some or all of the following:
- Worsened memory problems. Not always recognising own family members and friends. Repeating the same questions over and over again
- Worsened language and communication issues, forgetting what they are saying mid-sentence. Not being able to understand what someone else is saying
- More frequent confusion, e.g. about the time of day or where they are, including their own home
- Apathy, depression and anxiety
- Believing things that aren't true (paranoia)
- Frequent hallucinations
- Lack of emotional control, quick to anger, fearfulness, sadness
- Loss of inhibition
- Difficulties sleeping or waking during the night and behaving as though it is daytime - loss of circadian rhythm.
Advanced Dementia
Someone living with our definition of "severe dementia" might experience some or all of the following:
- Severe memory problems. Not recognising family members and friends. Not being able to recall their own name
- Severe language and communication issues, not being able to understand what someone else is saying
- Severe confusion, e.g. about the time of day or where they are, including their own home
- Apathy, depression and anxiety
- Believing things that aren't true (paranoia)
- Frequent hallucinations
- Lack of emotional control, quick to anger, fearfulness, sadness
- Loss of inhibition
- Difficulties sleeping or waking during the night and behaving as though it is daytime - loss of circadian rhythm.
Verbally or physically aggressive behaviour
If your loved one displays this type of behaviour you may need a care home that has specially trained staff. Verbal/physical aggression is often defined:
- Consistent shouting and screaming
- Verbal abuse
- Physical abuse
How we define Dementia Care Types
Mild Dementia
Someone living with our definition of "mild dementia" might experience some or all of the following:
- Memory problems such as misplacing items and not be able to recall recent events (however, in some forms of dementia a person's memory may be unchanged)
- Difficulties thinking through problems and planning, making decisions
- Language and communication issues such as finding it difficult to recall the appropriate word in a conversation or following a conversation
- Poor orientation, getting lost in areas previously familiar to them
- Difficulty judging distances (more falls than usual)
- Changes in their normal mood including anxiety and depression
- In certain types of dementia, personality and behaviour changes may be present alongside or instead of issues with memory or concentration.
Moderate Dementia
Someone living with our definition of "moderate dementia" might experience some or all of the following:
- Worsened memory problems. Not always recognising own family members and friends. Repeating the same questions over and over again
- Worsened language and communication issues, forgetting what they are saying mid-sentence. Not being able to understand what someone else is saying
- More frequent confusion, e.g. about the time of day or where they are, including their own home
- Apathy, depression and anxiety
- Believing things that aren't true (paranoia)
- Frequent hallucinations
- Lack of emotional control, quick to anger, fearfulness, sadness
- Loss of inhibition
- Difficulties sleeping or waking during the night and behaving as though it is daytime - loss of circadian rhythm.
Advanced Dementia
Someone living with our definition of "severe dementia" might experience some or all of the following:
- Severe memory problems. Not recognising family members and friends. Not being able to recall their own name
- Severe language and communication issues, not being able to understand what someone else is saying
- Severe confusion, e.g. about the time of day or where they are, including their own home
- Apathy, depression and anxiety
- Believing things that aren't true (paranoia)
- Frequent hallucinations
- Lack of emotional control, quick to anger, fearfulness, sadness
- Loss of inhibition
- Difficulties sleeping or waking during the night and behaving as though it is daytime - loss of circadian rhythm.
Verbally or physically aggressive behaviour
If your loved one displays this type of behaviour you may need a care home that has specially trained staff. Verbal/physical aggression is often defined:
- Consistent shouting and screaming
- Verbal abuse
- Physical abuse
How we define Dementia Care Types
- Mild Dementia
- Moderate Dementia
- Advanced/Complex Dementia
Other Care Provided
- Parkinson's Disease
- Stroke
- Palliative / End of Life Care
- Convalescent Care
Facilities
- Own Furniture if required
- Pet Friendly (or by arrangement)
- Close to Local shops
- Near Public Transport
- Minibus or other transport
- Lift
- Wheelchair Access
- Gardens
- Bar/Café
- Residents Kitchenette
- Phone Point in own room
- Television point in own room
- Residents Internet Access
Funding & Fees
Weekly Charges per Person
The price(s) shown are provided by the care home. Contact Southbourne Beach Care Home - Avery Collection for full pricing details and T&Cs.
Contact Southbourne Beach Care Home - Avery Collection to confirm what's included and get a personalised quote:
Funding Types Accepted
- Self-Funding (Private)
- Local Authority with Top-up
- Local Authority
- NHS Continuing Healthcare (CHC)
Good to Know
Group / Owner
- Avery Healthcare Group
- Private Owned
Person in charge
- Morgyn Ross(General Manager)
Local Authority / Social Services
Admission Information
- Ages 65+
Care Home Design/Build
- Purpose Built: Yes
- Year Purpose Built: 2007
- Last Refurbishment: 2025
- Number of floors: 3
Room Information
- Single Rooms (70)
- Couples/Companion Rooms (17)
- Single Rooms with ensuite Wet Room (70)
- Couples/Companion Rooms with ensuite Wet Room (15)
Southbourne Beach Care Home - Avery Collection Reviews (180)
Southbourne Beach Care Home - Avery Collection has a Review Score of 9.9 (9.903) out of 10, based on 27 reviews in the last 2 years.
Over all time Southbourne Beach Care Home - Avery Collection has 180 reviews.
The home provides excellent care to all its residents. My friend is very happy and enjoys all the activities the home provides. The staff are 2nd to none, providing caring and professional services equally across all residents. The staff treat everybody with dignity no matter what the circumstances.
We will be sure to share your lovely comments with the team, who will be delighted to read them. It is also so wonderful to see what a great friend you are-your frequent visits and involvement in activities truly make her day.
Thank you again for your continued support.
I cannot rate Southbourne Beach highly enough. My mother has been a resident for 4 months now and it is such a relief not to be worrying about her. She settled in really quickly, is well cared for in really comfortable surroundings, and there are always plenty of helpful smiling staff around when needed. The activities team put on a wide range of pursuits so residents have plenty to amuse them if they want to join in - or they can just sit and watch without being pressured. The whole care team deserve praise.
We are so pleased to hear that your mum has settled in well and is enjoying her time with us. It's wonderful to see her taking part in the activities and spending time in the garden, making the most of everything on...
Comparing experience with last home visited this place is like a friendly hotel. Maintenance dealt with quickly. Hard to leave my own home but I know I'm safe and cared for here.
Thank you for taking the time to leave a review. We truly appreciate your feedback. We are pleased to hear that you feel safe, well cared for, and comfortable during your stay with us. Our team aims to provide a friendly and supportive environment for all residents, and it's reassuring to know this...
I cannot rate this place enough- after having a bad experience in previous home I am so pleased we viewed Southbourne Beach. Friendly, clean, caring, amazing food, wide range of activities and trips out. Overall extremely pleased that my father is in a safe environment. Staff are so lovely and have time to chat with residents. They seem to know everyone's name.
We're truly delighted to hear that your experience at Southbourne Beach has been such a positive one, especially after a difficult time elsewhere. Knowing that your father feels safe, well cared for, and surrounded by friendly faces means the world to...
My experience has been pleasant and at the same time overpowering! I was at first very ill and confused with the badly broken arm, couldn't stand up and in great pain all over! Your excellent nursing staff have "sorted me out", and I can now start to relax and enjoy my "new home".
Thank you for your lovely feedback. Were so pleased our team could support you through such a difficult time, and its wonderful to hear youre now feeling more settled and comfortable in your new home.
Since my husband has been at Southbourne Beach Care Home he has improved immensely. The staff are kind and caring and so patient. Morgan is an excellent manager and nothing is too much trouble. We would not hesitate to recommend Southbourne Beach Care Home to anybody seeking care.
We're delighted to hear that your husband has improved and that you've had such a positive experience with our team. Our staff work hard to provide kind, patient, and compassionate care, and it means the world to know this has made a difference....
We're very grateful for the excellent care that Dad has received at Southbourne Beach Care Home. Morgyn is an excellent manager, nothing is too much trouble, and everything that we've needed for Dad's care after a brain injury we've received. I highly recommend this care home, having experienced poor care at 2 previous homes. Thanks to all the staff.
Thank you so much for your kind words and recommendation. We're delighted to hear that your dad has received the care and support he deserves, and that Morgyn and the team have made such a positive difference. Providing compassionate, high-quality care is at the heart of everything we do, and...
It's been a pleasure to stay here and would recommend it to anyone who needs care, the people in charge and all the staff look after you and are always pleasant no matter what your needs are.
Thank you so much for taking the time to share your feedback following your recent stay at Southbourne Beach Care Home. We're delighted to hear about your experience and truly appreciate your kind words. It was a pleasure having you with us, and we look forward to welcoming you back to the home again in the future.
She easily coped with occasional reluctance from a resident and made the very large group individual. I've always found the care staff professional and welcoming. This session demonstrated the quality of the therapeutic activities.
Thank you for taking the time to share your positive feedback with us. We are so glad to hear of your positive experience with Southbourne Beach Care Home and thankful for your kind comments. As a team, we work together to provide the best experiences for both our residents and loved ones, and we are pleased to hear you have felt this too.
I came last year for a short visit whilst my family were travelling abroad and so was familiar with the care home, recently, as we agreed it was the right time for me to need permanent care I was very happy to return. I have now completed my first week and can honestly say it is the right decision everyone, all staff and carers have been so welcoming and lovely and helpful already, I know I am going to be very happy.
Thank you for your kind words. We believe we have a fantastic team here at Southbourne, and your recognition of this is appreciated by every member of our team. By having a whole-home approach here at Southbourne Beach Care Home, we believe this creates a relaxed and friendly environment for our residents and their loved ones to call home.
I found Avery Southbourne to be a pleasant environment, with helpful staff. The food was excellent as was the general ambience. I would have no hesitation in recommending Avery to you.
Thank you for your kind words. We believe we have a fantastic team here at Southbourne, and your recognition of this is appreciated by every member of our team. By having a whole-home approach here at Southbourne Beach Care Home, we believe this creates a relaxed and friendly environment for our residents and their loved ones to call home.
Southbourne offers a safe and friendly place for all residents. There is always a warm welcome from staff when visiting. All residents are shown respect and compassion by all of the staff. It is a happy place for residents and relatives.
Thank you for taking the time to share your positive feedback with us. We are so glad to hear of your positive experience with Southbourne Beach Care Home and thankful for your kind comments. As a team, we work together to provide the best experiences for both our residents and loved ones, and we are pleased to hear you have felt this too.
A close friend has recently moved to this care home and I am pleased with the choice they made. The home is very welcoming as soon you walk in, the staff are friendly and the atmosphere puts you at ease. You can see the other residents enjoying their daily lives and it is clear that Southbourne Beach is a lovely place to be. The home has everything my friend needs a more from so many activities, to tasty food and a very clean environment.
Thank you for your kind words. We believe we have a fantastic team here at Southbourne, and your recognition of this is appreciated by every member of our team. By having a whole-home approach here at Southbourne Beach Care Home, we believe this creates a relaxed and friendly environment for our residents and their loved ones to call home.
I am really pleased with Southbourne Avery, all the staff were friendly and accommodating.
Thank you so much for your wonderful feedback. Our staff work very hard to provide a special experience for our residents, we are very proud of what we do.
We will definitely use Southbourne Beach again.
The team here at Southbourne Beach Care Home would firstly like to thank you for your kind words. We strive, as a team, to work closely with our residents so we can provide the very best care for each individual in our home, and we are glad to have made a difference. We hope to see mum again in the future.
I stayed for a short stay in February of this year. The food and service I would definitely return in future.
Thank you for taking the time to share your positive feedback with us. We are so glad to hear of your positive experience with Southbourne Beach Care Home and thankful for your kind comments. As a team, we work together to provide the best experiences for both our residents and loved ones, and we are pleased to hear you have felt this too. We look forward to welcoming you in future.
The whole team go the extra mile with their care and understanding. They are always attentive and communicate so well. My brother has settled into this beautiful care home.
Thank you for your kind words. We believe we have a fantastic team here at Southbourne, and your recognition of this is appreciated by every member of our team. By having a whole-home approach here at Southbourne Beach Care Home, we believe this creates a relaxed and friendly environment for our residents and their loved ones to call home.
The care is excellent, all staff are friendly and obliging. The food is very good (I have to stop myself)
Thank you so much for your wonderful review. We are thrilled that you are enjoying your stay, and I will certainly pass on your kind words to our team. We are incredibly proud of the fantastic care and nutritious meals we provide here at Southbourne Beach Care Home.
My wife has now been in Southbourne Beach Care Home almost 12 months and our family have all been pleased with the care all the staff have have given us, whenever I visit I feel welcome. A great asset at Southbourne is the large open plan public room, when visiting you always find a quiet spot to chat. This was the correct decision.
Thank you for your kind words. We believe we have a fantastic team here at Southbourne, and your recognition of this is appreciated by every member of our team. By having a whole-home approach here at Southbourne Beach Care Home, we believe this creates a relaxed and friendly environment for our residents and their loved ones to call home.
I am happy to live in this home. I enjoy the activities, music and staff are very helpful.
Thank you so much for your wonderful review. We are thrilled that you are enjoying your stay, and I will certainly pass on your kind words to our team. We are incredibly proud of the fantastic care and activities we provide here at Southbourne Beach Care Home.
Regulatory Rating
Care Quality Commission (CQC) Rating
Date: 15 April 2025Good
- CaringGood
- EffectiveGood
- ResponsiveGood
- SafeGood
- Well-ledGood
Inspection ratings
We rate most services according to how safe, effective, caring, responsive and well-led they are, using four levels:
- Outstanding - The service is performing exceptionally well.
- Good - The service is performing well and meeting our expectations.
- Requires Improvement - The service isn't performing as well as it should and we have told the service how it must improve.
- Inadequate - The service is performing badly and we've taken action against the person or organisation that runs it.
- Not rated - we have not yet rated this area of the service, this is normally because the assessments we have carried out have been focused on other key questions.
Bed Vacancies
Please contact us for latest vacancies.
News (6) & Events (5)
- 20 Mar 2025
Avery Healthcare is proud to announce that three of its care homes have been included in the prestigious 2025 edition of Knight Frank’s Luxury Care Home Guide, which highlights the...
- 20 Mar 2025
Avery Healthcare is proud to announce that three of its care homes have been included in the prestigious 2025 edition of Knight Frank’s Luxury Care Home Guide, which highlights the...
- 11 Feb 2025
On Sunday, 5th January, a flock of our homes joined together to celebrate National Bird Day, raising awareness about the vital role birds play in our ecosystem. Many residents took...
- 05 Aug 2026Organiser: Southbourne Beach Care Home - Avery Collection
- 12 Aug 2026Organiser: Southbourne Beach Care Home - Avery Collection
- 25 Aug 2026Organiser: Southbourne Beach Care Home - Avery Collection
Awards / Recognitions (12)
- 30 Jan 2026Recipient: Avery Healthcare Group
- 31 Jan 2025Recipient: Avery Healthcare Group
- 31 Jan 2024Recipient: Avery Healthcare Group
Accreditations
There are no accreditations posted yet for Southbourne Beach Care Home - Avery Collection.
Meet the Team (6)

I have worked in the care sector for over 12 years now, joining Southbourne Beach in 2023. My journey in care began as a care assistant, this was a role I truly loved and quickly realised that the care sector was where I was meant to be. My passion for delivering high-quality care developed from my personal experiences of caring for family members and continues to grow, surrounded by compassionate and selfless colleagues. I have been fortunate enough to achieve further training and qualifications, allowing me to progress into managerial positions.
I have lived in the Dorset area for most of my life and I love being part of my local community with our residents and staff. I am incredibly proud to lead a special team at Southbourne Beach, where the needs of our residents are always the number one priority. Outside of my work, I enjoy regular exercise, travelling, sports and always seeking new experiences.

I have been part of this family since 2010. Caring is one of my passions in life and having a care background is a great addition to my role as it involves supporting all new prospective residents and their families through sometimes difficult, stressful and emotional decisions. My role is supported by a dedicated team who are passionate about delivering exceptional person-centred care. Nothing is more rewarding than making a positive contribution to the daily lives of each and every one of our residents.

I joined towards the end of 2020 and really enjoy my role here – it is very diversified and no two days are the same. Prior to joining I worked as a Senior Administrator in another nursing home and have a long history of PA and administration work. I really enjoy meeting the residents and their families and getting to know everyone.
On a personal note, I have lived in Christchurch for the past 20 years and continue to do so with my husband and two children. We love walking along the beach and visiting the local cafes for coffee and a naughty treat.

I have worked in dementia care for 16 years now, it has always been my passion, and I find it very rewarding.
As Dementia Care Manager it is my aim to ensure those living with dementia can live as independently as possible and experience high standards of daily living. I have a great team working alongside me to ensure that we achieve positive changes and continue improving our care delivery.

I started working here as a Catering Assistant in 2007. Since then I have taken on new tasks and responsibilities which lead to being promoted to the current position of Dining Services Coordinator. I am responsible for all aspects of delivering nutritionally balanced meals, including special diets and dietary needs. It is very rewarding to see residents having a great dining experience, from the meal they have to the service they receive in a restaurant-style dining room. It motivates me and my fantastic team to provide the best possible service for them every day.

Having studied and worked in performing arts for 15 years in London, I also gained experience in the hospitality industry organising events in Mayfair before moving to Bournemouth to work in sales and team management. For 3 years I worked in domiciliary optical care travelling around care homes on the south coast. This taught me a better understanding in dementia and vulnerable people. I joined the Concierge team in 2013 and worked my way up to lead concierge.
I love my job, the staff and all the characters we here (including the pets). I now look after a team of 7 concierges at Southbourne. Never a dull moment, we are the eyes, ears and heart of the community. The relationships I build with the residents and families are so special and I value listening and trying to solve any request or concerns they may have.
Frequently Asked Questions about Southbourne Beach Care Home - Avery Collection
What types of Care is Southbourne Beach Care Home - Avery Collection registered for?
Older Person Care, Dementia, Physical Disability, Visual / Hearing Impairment are the registered (by the Care Quality Commission) categories of Care.
How many Rooms does Southbourne Beach Care Home - Avery Collection have?
There are 70 Single Rooms and 17 Couples/Companion Rooms.
What are the Facilities & Services at Southbourne Beach Care Home - Avery Collection?
Own Furniture if required, Pet Friendly (or by arrangement), Close to Local shops, Near Public Transport, Minibus or other transport, Lift, Wheelchair Access, Gardens, Bar/Café, Residents Kitchenette, Phone Point in own room, Television point in own room, Residents Internet Access are some of the Facilities & Services.
How far is Southbourne Beach Care Home - Avery Collection to the centre of Bournemouth?
3.4 mile(s) as the crow flies, distance by road may be significantly further.
Information on this page is displayed without responsibility for its accuracy on the part of carehome.co.uk. Please contact Southbourne Beach Care Home - Avery Collection to verify any information. View our terms and conditions. Southbourne Beach Care Home - Avery Collection has an Enhanced Service -more info.