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- Horse Fair Care Home - Avery Healthcare

We have all been made welcome as a family and we couldn’t ask for better careHannah M(Granddaughter of Resident/Service User)



We have all been made welcome as a family and we couldn’t ask for better careHannah M(Granddaughter of Resident/Service User)



Horse Fair Care Home in Rugeley comprises a well-established community of elderly residents across Staffordshire. The home provides residential care and respite care for those seeking support, along with a dedicated suite offering the highest quality dementia care and also welcomes couples and companions.
The home's central location in the town ensures proximity to local amenities, and its connection with local volunteer groups solidifies its respected place within the Rugeley community.
At...
Care Provided by Horse Fair Care Home - Avery Healthcare
Primary Care Categories
- Older Person Care
- Dementia
- Physical Disability
Length of Stay
- Permanent Care
- Respite Care
Care Types Provided
- Residential Care
- Dementia Residential Care
- For a maximum of 72 Service Users
Dementia Care TypesMild Dementia
Someone living with our definition of "mild dementia" might experience some or all of the following:
- Memory problems such as misplacing items and not be able to recall recent events (however, in some forms of dementia a person's memory may be unchanged)
- Difficulties thinking through problems and planning, making decisions
- Language and communication issues such as finding it difficult to recall the appropriate word in a conversation or following a conversation
- Poor orientation, getting lost in areas previously familiar to them
- Difficulty judging distances (more falls than usual)
- Changes in their normal mood including anxiety and depression
- In certain types of dementia, personality and behaviour changes may be present alongside or instead of issues with memory or concentration.
Moderate Dementia
Someone living with our definition of "moderate dementia" might experience some or all of the following:
- Worsened memory problems. Not always recognising own family members and friends. Repeating the same questions over and over again
- Worsened language and communication issues, forgetting what they are saying mid-sentence. Not being able to understand what someone else is saying
- More frequent confusion, e.g. about the time of day or where they are, including their own home
- Apathy, depression and anxiety
- Believing things that aren't true (paranoia)
- Frequent hallucinations
- Lack of emotional control, quick to anger, fearfulness, sadness
- Loss of inhibition
- Difficulties sleeping or waking during the night and behaving as though it is daytime - loss of circadian rhythm.
Advanced Dementia
Someone living with our definition of "severe dementia" might experience some or all of the following:
- Severe memory problems. Not recognising family members and friends. Not being able to recall their own name
- Severe language and communication issues, not being able to understand what someone else is saying
- Severe confusion, e.g. about the time of day or where they are, including their own home
- Apathy, depression and anxiety
- Believing things that aren't true (paranoia)
- Frequent hallucinations
- Lack of emotional control, quick to anger, fearfulness, sadness
- Loss of inhibition
- Difficulties sleeping or waking during the night and behaving as though it is daytime - loss of circadian rhythm.
Verbally or physically aggressive behaviour
If your loved one displays this type of behaviour you may need a care home that has specially trained staff. Verbal/physical aggression is often defined:
- Consistent shouting and screaming
- Verbal abuse
- Physical abuse
How we define Dementia Care Types
Mild Dementia
Someone living with our definition of "mild dementia" might experience some or all of the following:
- Memory problems such as misplacing items and not be able to recall recent events (however, in some forms of dementia a person's memory may be unchanged)
- Difficulties thinking through problems and planning, making decisions
- Language and communication issues such as finding it difficult to recall the appropriate word in a conversation or following a conversation
- Poor orientation, getting lost in areas previously familiar to them
- Difficulty judging distances (more falls than usual)
- Changes in their normal mood including anxiety and depression
- In certain types of dementia, personality and behaviour changes may be present alongside or instead of issues with memory or concentration.
Moderate Dementia
Someone living with our definition of "moderate dementia" might experience some or all of the following:
- Worsened memory problems. Not always recognising own family members and friends. Repeating the same questions over and over again
- Worsened language and communication issues, forgetting what they are saying mid-sentence. Not being able to understand what someone else is saying
- More frequent confusion, e.g. about the time of day or where they are, including their own home
- Apathy, depression and anxiety
- Believing things that aren't true (paranoia)
- Frequent hallucinations
- Lack of emotional control, quick to anger, fearfulness, sadness
- Loss of inhibition
- Difficulties sleeping or waking during the night and behaving as though it is daytime - loss of circadian rhythm.
Advanced Dementia
Someone living with our definition of "severe dementia" might experience some or all of the following:
- Severe memory problems. Not recognising family members and friends. Not being able to recall their own name
- Severe language and communication issues, not being able to understand what someone else is saying
- Severe confusion, e.g. about the time of day or where they are, including their own home
- Apathy, depression and anxiety
- Believing things that aren't true (paranoia)
- Frequent hallucinations
- Lack of emotional control, quick to anger, fearfulness, sadness
- Loss of inhibition
- Difficulties sleeping or waking during the night and behaving as though it is daytime - loss of circadian rhythm.
Verbally or physically aggressive behaviour
If your loved one displays this type of behaviour you may need a care home that has specially trained staff. Verbal/physical aggression is often defined:
- Consistent shouting and screaming
- Verbal abuse
- Physical abuse
How we define Dementia Care Types
- Mild Dementia
- Moderate Dementia
Other Care Provided
- Convalescent Care
Facilities
- Own Furniture if required
- Smoking not permitted
- Close to Local shops
- Near Public Transport
- Minibus or other transport
- Lift
- Wheelchair Access
- Gardens
- Phone Point in own room
- Television point in own room
- Residents Internet Access
Funding & Fees
Weekly Charges per Person
The price(s) shown are provided by the care home. Contact Horse Fair Care Home - Avery Healthcare for full pricing details and T&Cs.
Contact Horse Fair Care Home - Avery Healthcare to confirm what's included and get a personalised quote:
Funding Types Accepted
- Self-Funding (Private)
- Local Authority with Top-up
- Local Authority
- NHS Continuing Healthcare (CHC)
Good to Know
Group / Owner
- Avery Healthcare Group
- Private Owned
Person in charge
- Julie Anderson (Manager)
Local Authority / Social Services
Admission Information
- Ages 65+
Care Home Design/Build
- Purpose Built: Yes
- Number of floors: 2
Room Information
- Single Rooms (64)
- Couples/Companion Rooms (4)
- Single Rooms with ensuite Wet Room (64)
- Couples/Companion Rooms with ensuite Wet Room (4)
Horse Fair Care Home - Avery Healthcare Reviews (139)
Horse Fair Care Home - Avery Healthcare has a Review Score of 9.7 (9.663) out of 10, based on 22 reviews in the last 2 years.
Over all time Horse Fair Care Home - Avery Healthcare has 139 reviews.
Have used several times for respite. Mom is always happy to go. Staff are very welcoming. She is always well cared for and despite her dementia, looks very happy. Overall, as a family, we feel she is in a safe and happy, caring place.
Thank you for your feedback, David, we always look forward to Mum coming to stay with us.
Mum has come to the care home due to experiences at home. Mum has been supported with her care needs and her emotional well-being.
Thank you for taking the time to review Horse Fair Care Home in Rugeley and for your amazing 5-star rating. Your feedbacks is truly invaluable to us and our staff team who endeavour to provide person centred care for all our residents. Best wishes, Rachel
Excellent reception staff. Very helpful and pleasant Nothing is too much trouble we are very happy to have got a placement here for my sister, and to be able to leave her with very trustworthy staff. Very pleasant and helpful when we visit.
Thank you for taking the time to review Horse Fair Care Home in Rugeley. Your feedback is truly invaluable to us and our staff team who go above the standards on a daily basis, in order to provide an exemplary level of care. It is a pleasure to have your sister living with us, as part of our loving...
We're really pleased with the care and facilities at Horse Fair Care Home. Dad has been here for three months and is getting good care. We would recommend Horse Fair.
Thank you for taking the time to review Horse Fair Care Home in Rugeley. We are delighted with how satisfied you are with our home and the exceptional level of care provided by our dedicated staff team in order to provide person-centred care for all our residents. We are so pleased that your dad...
Extremely helpful care staff during demonstration and try out of new chair. They were willing, kind and full of advice, also patient and treated Mum with dignity while she deliberated and raised issues. On the same day, I witnessed the return of another resident from a hospital stay; she had the loveliest of welcomes and was visibly delighted with the fuss made of her.
Thank you for your kind feedback. I am delighted that the staff made time to make Mum feel comfortable and help her feel at ease. I will pass your kind words on to the staff. Best wishes.
I have nothing more to say than what an absolutely wonderful care home this is. From the first time she came to live here to the present time mum has had marvellous care, the staff are so compassionate and loving to her and all the residents.
They have seen mum at her worst when angry, frustrated, sad and not understanding her situation, to laughing with her and making her smile and laugh. They are always kind, loving and professional.
All resident's rooms have their own bathrooms, communal lounges and dining rooms are spacious and well-fitted. A lovely garden for sunny days with an aviary. Alpacas visited recently, a huge hit, also staff member's beautiful cat came in for cuddles, I would not hesitate to recommend Horse Fair, you will be welcomed with love and kindness by all staff.
Thank you so much for your heartfelt feedback, it is so warming to hear that even the little things go a long way and that you are so pleased with the care Mum receives. Thank you once again and we will share this with our team.
We chose Horse Fair Care Home for our mother because a relative had given us a good review from when their relative was in the home and our impressions when we visited to make our own assessment.
From the word go, we were very happy with the staff we met, the cleanliness and the quality of the room we were shown. Our first impressions were spot on, for the whole time our mum was with Horse Fair she was treated with kindness and with dignity, even though we know that as her dementia worsened she became very difficult. This made out lives so much easier as we knew that she was being very well looked after.
Thank you Horse Fair, from our family.
Thank you for such kind feedback, providing support for our residents is something that we always put at the forefront of what we do but also offering emotional support to relatives is also a vital part of the care we deliver. It is heartwarming to hear that as a family you also felt that support. Best wishes, Gemma.
My father moved from sheltered accommodation to Horse Fair Care Home in December 2022 due to mobility and other issues. He has settled in really well and myself and our family are very pleased with the care he has received at Horse Fair. The staff are kind and attentive and care for my father's every need. Compared to other care homes we have visited, House Fair is brilliant and I would have no hesitation whatsoever in recommending it to you.
Thank you for taking the time to review Horse Fair Care Home Rugeley. We are delighted to hear how happy you are with the care your father has received from our dedicated staff team since being a part of our loving care community, giving you and your family peace of mind. Your feedback is gratefully received. Best wishes.
my mother has always resisted the idea of going into a home but after finding out that even with my help that her mobility and condition was deteriorating. She tried respite care at Horse Fair. She was so happy here that her decision to stay surprised all the family. The excellent staff, lovely welcoming surroundings and her room overlooking the garden made a huge difference to her life.
Thank you for taking the time to review Horse Fair Care Home in Rugeley. We are delighted to hear that your mum thoroughly enjoyed her respite stay with us, in the loving care community that we create and decided to make her stay a permanent one. Our housekeeping team take great pride in making the...
Horsefair is lovely and clean, the food is excellent and plenty of it the laundry service is excellent too.
All of the carers are excellent in the way they care for the residents and go about their duties in a professional manner. This includes the senior staff and management too. Reception staff always have a smile for you and are very helpful to me.
Thank you for taking the time to review Horse Fair Care Home in Rugeley and for your amazing 5-star rating. It is a true pleasure to care for your wife and to have her as part of our loving care community. We are delighted to hear that she feels comfortable, enjoys residing with us and that the...
My dad has been staying at Horse Fair since April and I am so pleased I chose this care home. Choosing the right home is very difficult but having looked at several in the area, I decided to try out Horse Fair for some respite stays which Dad enjoyed very much. Now a full-time resident, Dad has settled well and is very well-cared for. The staff are cheerful, attentive, caring and helpful. The lounge and dining areas are lovely, as is the garden which has an aviary which many of the residents love. There is an emphasis on socialising and interaction and Dad certainly loves the food! Covid safety procedures are in place and strictly adhered to which is reassuring. It is a huge relief to know that Dad is somewhere that is genuinely caring.
Thank you for taking the time to review Horse Fair Care Home in Rugeley. It is an absolute pleasure to care for your Dad. We are really happy to hear about the service and care Dad is receiving and that he has settled in so well. I will pass your lovely feedback on to my team. Best Wishes.
I was treated with great care by all the staff. If there should come on time when I cannot look after myself. I would be happy to come back.
Thank you for taking the time to review Horse Fair Care Home in Rugeley and for your amazing 5-star rating. Your feedback is truly invaluable to us and our staff team who go above the standards on a daily basis in order to provide an excellent level of care. Thank you for your kind words, you are welcome to stay with us anytime. Best wishes.
Firstly, I deliver exercise sessions in this care home every Thursday.
As I visit a lot of care homes throughout the Midlands due to my work, Horse Fair Care Home is up there as one of the best I visit due to its happy and safe environment for both the staff and residents. Two staff members imparticular care assistant and the activities assistant are very helpful in getting residents prepared for my sessions. All residents seem to be settled within the care home and the atmosphere for my sessions is always great due to the staff's organisation and bubbly personalities.
Additionally, the Care Homes' handling of residents' safety is amazing. This is done by making sure all visitors and residents are signed in and out, a negative lateral flow test is presented on arrival, up to date with resident's covid jabs (seen this for myself in one of my sessions) and a temperature check is taken. To finish, all facilities are to a high standard and most importantly clean.
Thank you so much for taking the time to review Horse Fair Care Home in Rugeley and for your amazing 5-star rating. Your feedback is truly invaluable to us and our staff team who go over and above the standards on a daily basis, in order to provide an exceptional level of care. I will be sure to...
The team of nurses, carers and staff are phenomenal and I would recommend Horse Fair Care Home to anyone whose loved ones who require care and/or stimulation. A wonderful place.
Thank you for taking the time to review Horse Fair Care Home in Rugeley. It was our absolute pleasure to have cared for Mum, although she was only with us for a short period of time, she really did become a part of the Horse Fair family. Thank you for your kind words, I will be sure to pass them on to the rest of the staff team. We wish you and your family all the best, Gemma.
Mum took a while to settle and had some health issues which have hopefully been sorted. All the staff have been brilliant and so helpful would recommend to anyone.
Thank you for taking the time to review Horse Fair Care Home in Rugeley. Your feedback is truly invaluable to us and our staff team, who go above the standards on a daily basis to provide an exemplary level of care. It is a true pleasure to have your mum living with us in the loving care community that we create. Best wishes, Rachel.
Thank you to the caring staff for taking such good care of my auntie during her respite stay. Everyone was so welcoming and friendly and I would highly recommend this home for anyone needing care. They kept me informed and she said the food was lovely and enjoyed mixing with others with the activities. Thank you all.
Thank you for taking the time to review Horse Fair Care Home. It was a true pleasure to care for your auntie and have her as part of our loving care community here. Our highly trained staff team go above the standards daily to provide an exceptional level of care for all residents whilst ensuring...
My great aunt recently stayed at Horse Fair Care Home following a hospital admission. We cannot thank the staff enough for the care and attention they gave her. She said the food was great with lots of choices and she enjoyed being able to socialise with residents and staff after a long period of being on her own at home due to covid. The staff even took her out in the garden where she enjoyed taking part in a challenge the home were doing for Captain Tom. She was so pleased with her room said it was like a hotel and from start to finish, the communication was great and allowed us all a well earnt rest! We could rest knowing she was so well cared for. Her confidence and overall wellbeing has increased so much. Thanks again to all the staff you are doing a fantastic job and I would recommend this home to anyone.
Following an appointment for a pod visit with my sister, a staff member was waiting to welcome us and complete relevant Covid procedures. She escorted us to the pod during which time the friendly staff member told us a little about Dad's morning. We asked to speak to someone regarding taking Dad out of the setting, if he would cope and how it might impact him. After our visit, a senior staff member met us and had a lengthy and candid chat with us. This was very reassuring and much appreciated.
Thank you for taking the time to review Horse Fair Care Home. Your feedback is truly invaluable to us and our highly trained staff team, who do a fantastic job in creating a warm and welcoming environment for all our residents and their friends/families. We are delighted to hear how satisfied you...
Mum's first stay at Horse Fair and first respite stay. On visiting midway through her two-week stay she seemed very relaxed and calm and happy to continue staying.
Best wishes.
Welcoming and friendly, the staff here have been very supportive during my visit. Whenever I visit, my nan always appears happy and well cared for.
Thank you for taking the time to review Horse Fair Care Home. Your feedback is truly invaluable to us and our highly trained staff team, who do a fantastic job in creating a warm and welcoming environment for all our residents and their friends/families. Our residents are always encouraged to invite their loved ones to visit them and you are welcome back anytime. Best wishes, Rachel.
Regulatory Rating
Care Quality Commission (CQC) Rating
Date: 25 July 2019Good
- CaringGood
- EffectiveGood
- ResponsiveGood
- SafeGood
- Well-ledGood
Inspection ratings
We rate most services according to how safe, effective, caring, responsive and well-led they are, using four levels:
- Outstanding - The service is performing exceptionally well.
- Good - The service is performing well and meeting our expectations.
- Requires Improvement - The service isn't performing as well as it should and we have told the service how it must improve.
- Inadequate - The service is performing badly and we've taken action against the person or organisation that runs it.
- Not rated - we have not yet rated this area of the service, this is normally because the assessments we have carried out have been focused on other key questions.
Bed Vacancies
Please contact us for latest vacancies.
News (6) & Events (0)
- 20 Mar 2025
Avery Healthcare is proud to announce that three of its care homes have been included in the prestigious 2025 edition of Knight Frank’s Luxury Care Home Guide, which highlights the...
- 20 Mar 2025
Avery Healthcare is proud to announce that three of its care homes have been included in the prestigious 2025 edition of Knight Frank’s Luxury Care Home Guide, which highlights the...
- 11 Feb 2025
On Sunday, 5th January, a flock of our homes joined together to celebrate National Bird Day, raising awareness about the vital role birds play in our ecosystem. Many residents took...
There are no upcoming events for Horse Fair Care Home - Avery Healthcare.
Awards / Recognitions (12)
- 30 Jan 2026Recipient: Avery Healthcare Group
- 31 Jan 2025Recipient: Avery Healthcare Group
- 31 Jan 2024Recipient: Avery Healthcare Group
Accreditations
There are no accreditations posted yet for Horse Fair Care Home - Avery Healthcare.
Meet the Team (3)

Hello, my name is Julie, the General Manager here at Horse Fair Care Home.
With over 30 years in the care sector, I’m proud to lead the team at Horse Fair Care Home. My journey from Care Assistant to Home Manager spans various settings, including residential, nursing, dementia, and young physical disability care. I’m passionate about delivering person-centred, dignified care in a safe, welcoming environment. I hold the Registered Manager’s Award and am trained in Dementia Care, Health & Safety, COSHH, and Medication Administration.
With a strong understanding of care regulations and best practices, I work closely with residents, families, and local professionals to build trust and ensure the highest standards are always met.
Enriching lives, empowering staff – this is the ethos I bring to Horse Fair, where excellent care and strong leadership go hand in hand to create a home where people thrive.
I look forward to welcoming you to Horse Fair Care Home.

Hello, my name is Kirsty, and I have the privilege of being the Deputy Manager at Horse Fair Care Home.
I am passionate about creating a home where every resident feels safe, valued, and part of a supportive community. With over 10 years’ experience in health and social care—including residential, nursing, and community settings—I bring a wealth of knowledge and dedication to my role.
My background includes roles as Deputy Manager, Team Leader, Unit Manager, and Learning & Development Trainer, giving me both hands-on care experience and strong leadership skills. I hold a Level 5 Diploma in Leadership and Management in Health and Social Care (Distinction), reflecting my commitment to high-quality, person-centred care.
At Horse Fair Care Home, I work closely with residents, families, and staff to ensure compassionate, tailored support for every individual.

Hello, my name is Sheryll and I'm the Client Liaison Manager at Horse Fair Care Home.
With over 20 years of experience in the care sector, I have a strong understanding of both direct care and leadership. My career began in hands-on roles before progressing into leadership positions that strengthened my skills in service planning, coordination, and quality assurance. I hold a Level 5 Diploma in Leadership and Management for Adult Care and a Level 3 in Business and Administration.
I joined Horse Fair Care Home in 2024, conducting pre-assessments and supporting residents and families with compassion as their loved ones transition into our care. I also work closely with the local community, leading engagement initiatives and events to build meaningful connections that enrich life within the home.
I believe in creating a supportive environment where every resident feels valued, every family feels reassured, and our community feels welcomed and involved.
Information on this page is displayed without responsibility for its accuracy on the part of carehome.co.uk. Please contact Horse Fair Care Home - Avery Healthcare to verify any information. View our terms and conditions. Horse Fair Care Home - Avery Healthcare has an Enhanced Service -more info.